Saturday, 22 July 2023

Wine News from Aldi: Over 35% rise in Rioja Rosé sales

Aldi has recorded a boost in pink wine sales as ‘Barbiemania’ continues to sweep the country.  

Aldi, which has cemented its reputation as a destination for great value rosé wine, recorded over +35% spike in sales of its popular Specially Selected Rioja Rosé (£6.49, 75cl) in the week leading up to the launch of the Barbie movie. (Or film as we Brits call them!)

In celebration of the Barbie movie and to satisfy demand, Aldi has introduced three new rosés to shelves, with prices starting from a very reasonable as £5.99.

Joining Aldi's established line up we find:-

Cambalala South African Pinot Grigio Blush (£5.99, 75cl)

This is a beautifully coloured blush wine from South Africa’s Western Cape. Boasting apple scented fruit aromas with a nice spring bouquet, it has mouth-watering strawberry and raspberry notes, the perfect wine to raise a toast to the new movie?

Chassaux et Fils La Franc Bouchy Rosé (£5.99, 75cl)

This is a soft, subtle rosé with a pale pink hue, this delightfully refreshing wine delivers a harmonious balance of juicy red fruit alongside nicely balanced citrus notes. 

Specially Selected Côtes de Provence Rosé (£7.69, 75cl)

This is another firm favourite, it is a delightful rosé wine with flavours of rich red fruit followed by white flower. Delicate with a creamy fruity finish, Aldi’s Côtes de Provence rosé is the ultimate tipple for a Barbie inspired night in.

That's Food and Drink suggests getting some lemonade from Aldi in so the kids don't feel left out!

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