Wetherspoon (and Other Pubs) Are Going Big on Veganuary – Here’s What to Look Out For

Veganuary has gone from a niche challenge to a full-on January tradition. 

Whether you’re doing the whole month, just cutting back a bit after Christmas, or you’re simply curious about what plant-based pub food tastes like these days, one thing is clear: Wetherspoon and plenty of other UK pub chains are taking Veganuary seriously.

And honestly? It makes sense. January is already a time when people want comfort food and a fresh start. Add in cost-of-living pressures, healthier intentions, and a growing interest in plant-based eating, and pubs have spotted a golden opportunity to offer something new that still feels familiar.

Why Veganuary Has Become a Pub Event (Not Just a Personal Challenge)

Once upon a time, going vegan in January meant surviving on soup, salad, and smugness.

Now? You can walk into a pub, order at the bar (or on an app), and choose from dedicated vegan options that don’t feel like an afterthought.

Veganuary has become popular because it’s:

Low-pressure (it’s only January, not forever)

Easy to try when restaurants and pubs actually provide decent choices

A conversation starter (you’ll always find someone at the table who’s “trying it out”)

More normal than ever thanks to supermarkets, takeaways, and chain restaurants supporting it

And pubs, being pubs, have adapted to what people want: comfort food with a plant-based twist.

Wetherspoon and Veganuary: A Sign of the Times

Wetherspoon has a reputation for being dependable, affordable, and surprisingly broad in menu choice. So when Wetherspoon adds or promotes Veganuary menu items, it’s a strong signal that plant-based eating is no longer “alternative”.

It’s mainstream.

And what makes Wetherspoon especially relevant for Veganuary is that it’s not just a city-centre trend. Wetherspoon pubs are everywhere, so vegan options become accessible even in smaller towns where independent plant-based eateries aren’t always around.

That’s important because Veganuary only works when it’s convenient.

No one wants a lifestyle challenge that requires a 40-minute drive and a £14 bowl of quinoa.

What Kind of Veganuary Specials Are Pubs Offering?

Every chain does it slightly differently, but the trend is clear: they’re leaning into pub classics.

Expect to see vegan-friendly options like:

1. Burgers and “Pub Grub” Classics

The plant-based burger has basically become the gateway meal. You still get the satisfaction of chips, sauces, and fillings, without feeling like you’re missing out.

2. Vegan Curries and Rice Bowls

Curries, chilli-style dishes, and warming bowls are ideal for winter pub menus because they feel hearty and filling.

3. Meat-Free Versions of Traditional Comfort Foods

Think vegan “chicken” styles, meat-free sausages, or plant-based fillets designed to mimic familiar flavours.

4. Lighter Bits and Sides

Not everyone wants a full burger. Some people just want a few vegan sides, chips, salad options, or smaller plates while the rest of the group does their normal thing.

It’s Not Just Wetherspoon – The Whole Pub Scene Has Joined In

Wetherspoon might be the big headline because of scale and price, but they’re far from alone.

Across the UK, many pub chains (and even independents) now create limited-time vegan menus during January. It’s become a seasonal event in the same way that:

Christmas brings festive specials

Summer brings grills, salads and “lighter options”

January brings plant-based comfort food

And this shift is important because it means vegan food is being treated as a normal choice, rather than a niche request that makes the chef sigh.

Why Pub Veganuary Menus Are Actually a Big Deal

It might seem like a small thing, a new burger option, a vegan wrap, a meat-free curry.

But culturally? It’s huge.

When major pub chains offer Veganuary options, it helps:

Make vegan eating more approachable

Support people who want to reduce meat without going “all-in”

Keep groups together (no one wants the vegan friend to have one sad side salad)

Encourage better menu labelling for allergies and preferences

Prove demand is real, which makes menus improve year after year

The more customers order vegan options, the more pubs will invest in better recipes — and that benefits everyone.

The Best Way to Enjoy Veganuary in a Pub (Without Feeling Like You’re Missing Out)

If you’re trying Veganuary, the easiest way to keep it enjoyable is to treat it like an experiment, not a punishment.

A few tips:

Go for dishes that suit vegan food naturally.

Curries, chilli-style meals, veggie-loaded plates, and spicy dishes tend to be more satisfying than something trying too hard to mimic meat.

Don’t be shy about sauces and sides.

A good vegan meal isn’t just the main item — it’s the extras that make it feel “pub-worthy”.

Try something you’d normally order.

If you always get a burger, try the plant-based one. If you usually go for comfort food, choose the vegan version of a classic rather than forcing yourself into a salad.

Pair it properly.

Vegan pub food can be amazing with the right drink choice — a crisp lager, a cider, a soft drink, or even a warming hot drink if you’re doing a daytime pub stop.

Why This Matters Beyond January

Veganuary is great, but the bigger win is what happens after January.

The real progress is when:

Vegan items stay on menus year-round

Meat-free options improve in quality

More pubs offer choices that feel genuinely satisfying

People stop viewing vegan food as “weird” or “extreme”

Even if you only try one or two vegan meals this month, you’re part of that shift. And if Wetherspoon and other UK pub chains keep pushing these options forward, plant-based eating becomes less of a challenge and more of a standard choice.

Final Thoughts: Veganuary Is Getting More Fun (And More Pub-Friendly)

If you’d told someone ten years ago that you could walk into Wetherspoon in January and pick from promoted vegan-friendly menu items, they’d probably have laughed.

Now it’s just… normal.

And that’s the best thing about this whole trend. Veganuary doesn’t have to feel like deprivation anymore. It can feel like what it should be:

A simple, affordable, comforting way to try something different — with chips on the side.

Cauldron Foods Makes Good Start to Year

Cauldron Foods is kicking off the year with the launch of Cauldron Express – a four-strong tofu range delivering big flavour with zero fuss.

Available now in Tesco, the high-protein, plant-powered Cauldron Express range claims the title as the fastest tofu on the market. 

Cooking in just five minutes, the range has been created to get more shoppers diving into the delicious world of tofu by tackling two of the biggest drivers for trial - taste and speed.

Lucy Grogut, Marketing Director at Cauldron Foods, told That's Food and Drink: “Despite being the fastest growing sector, worth £57.5m, our consumer research identified that tofu is still commonly seen to be tricky to cook and prepare, often resulting in a bland flavourless finish and kitchen frustrations. 

The new Cauldron Express range brings delicious punchy flavours, with a 5-minute cook time and convenient pressed and dressed formats that address these barriers, giving consumers the tofu ‘’ta-da’’ moment they need.

“We know we will stand out with this range, as it brings something truly unique to the market, that can’t be found anywhere else in the tofu fixture. We’ve used our signature plant alchemy to create bold, delicious products that remove the perceived ‘faff’ of tofu prep. Giving consumers, and retailers, something genuinely new, exciting and distinctive in a competitive category.”

The Range:-

Cauldron Express Marinated Tofu pieces

Punchy, aromatic, five-minute masterpieces. Dialling up Cauldron’s unique blend of herbs and spices, these super convenient marinated pieces pack bold, Asian-inspired flavour and deliver a delicious dinnertime win in minutes. Perfect tossed through a stir fry, tucked into a wrap or sprinkled over salad.  

Cauldron Express Teriyaki Marinated Tofu (RRP £2.75, 160g) - also available in Waitrose this month.

Cauldron Express Ginger & Garlic Marinated Tofu (RRP £2.75, 160g) – a fresh new look for Cauldron’s existing Marinated Tofu Pieces, now renamed to spotlight the flavour.

Cauldron Express Grillable Tofu

Tofu built for the heat. Super-firm, pre-marinated and ready to grill, griddle or BBQ. These high-protein blocks don’t crumble under pressure, they rise to the occasion, bringing flavour-packed, plant powered oomph to any plate.

Cauldron Express Oregano & Thyme Grillable Tofu (RRP £2.30, 180g, Serves 2)

Cauldron Express Smoky BBQ Grillable Tofu (RRP £2.30, 180g, Serves 2)

The Cauldron Express range will roll out further from May 2026.

Lucy concludes: “We’ve seen positive movement across all key brand equity measures recently, with Cauldron growing in brand awareness and recommendation in Q3 2025, and improvements in brand perceptions of taste, value, quality and health over the past year. Innovation is central to Cauldron’s DNA and placing ourselves in even more kitchen occasions by focusing on distinct and delicious flavour profiles alongside versatility and ease is key to sustaining that momentum.

“Our range is packed with tasty plant possibilities. This latest launch continues our mission to deliver unique and perfectly balanced flavours with real nutritional benefits, wrapped up in convenient products that fit perfectly into busy, modern lifestyles. 

But convenience does not come at the expense of flavour. Every single one is packed with the perfect combination of plants, flavours, herbs and spices that we know consumers love. They’re full of moreish mouthwatering flavour, not a bland bite in sight.”

Quorn Back on TV as It Expands Its 'No Artificial Ingredients and High in Protein' Frozen Range

Quorn is strengthening its 'No Artificial Ingredients and High in Protein' range with the removal of all artificial ingredients from its Quorn Fillets.

Now available in all major retailers, the Quorn Fillets (RRP £2.65, 312g) are now made with just three ingredients. 

They join Quorn Mince, Quorn Pieces, Quorn Swedish Style Balls and Quorn Strips to make up a five-strong range of planet-friendly, simple ingredient products that deliver easy, tasty and nutritious swaps for the meals consumers love.

Lucy Grogut, Marketing Director at Quorn Foods UK, told That's Food and Drink: “53% of UK consumers say that healthy nutrition has become more important to them in the last five years, and our range makes it easier than ever for shoppers to make better choices without losing out on taste or convenience.

“We've had an incredible response to the range since we launched our No Artificial Ingredients and High in Protein range in August. Quorn's brand recommendation jumped 3 points, a major win in just one quarter and brand perceptions have improved across the board, with shoppers now rating Quorn higher on taste, health, quality, and value.

“We're also outperforming competitors in frozen with the range helping to drive consistent month-on-month share growth.”

The 'No Artificial Ingredients and High in Protein' range benefits from bold new packaging, designed to maximise freezer standout and appeal to ingredient-savvy shoppers. The new look, with clearer nutritional call outs on the front and back, has been very well received, driving purchase intent by +17% in System1 testing.

Quorn's much-loved puppets are also back on TV screens in the brand's 'Nothing to Hide' advert, which received an 'Exceptional' star rating from System1. With January being a key month for driving penetration into the meat-free category this return to TV gives Quorn a strong start to the year, building on the successes of 2025.

Perry Pig, Clarence Cow and Chickson Chicken are the stars of the playful ad that highlights Quorn's 'No Artificial Ingredients and High In Protein' frozen range. The ad opens with Perry's smooth narration over a delicious Massaman curry made with Quorn Pieces before the puppets realise their lower halves are pixelated. Clarence's panicked “Wait! No artificial ingredients, is that why we're naked!?” then sets up a cut to a smoky Quorn Mince BBQ burrito.

Finishing with a showcase of Quorn's hero dishes, the ad ends on a humorous behind-the-scenes shot where Clarence asks: “Have we always been naked?” to which Chickson replies, deadpan: “I don't know.”

The 10-week campaign follows on from the success of October and November's campaign, going back on TV, VOD, and supported by social influencers, and PR reaching millions of consumers across the UK. The activity also includes a strong shopper marketing campaign across the UK.

Swizzels ramps up production as demand for vegan sweets soars for Veganuary

Love Hearts, Drumstick, Parma Violets, and Refreshers are among the vegan sweets rolling off the production line at Swizzels as the UK’s largest family-owned sweet manufacturer gears up for rising vegan demand in the confectionery aisle.

With its extensive range of vegan favourites, Swizzels is answering the growing call for plant-based sweets – a trend that has seen a significant rise, with vegan claims in the sugar confectionery category up 33% in 2024, compared to 17% in 2019.

Vegan treats, once seen as a niche trend, are now a fixture in the confectionery aisle. Veganuary’s popularity has surged each year, with over 25 million participants worldwide in January 2024 alone.

Swizzels has been leading the way with its vegan-friendly range that paved the path long before the current surge in demand. Today, nearly all of its popular products are entirely vegan, appealing to plant-based and traditional sweet lovers alike.

Swizzels’ Variety Bags are a vegan favourite, especially during January, with packs like Scrumptious Sweets, Curious Chews, and Luscious Lollies. With a RRP of £1.25, these individually wrapped sweets make vegan snacking easy and accessible for friends and family alike, available nationwide in supermarkets and convenience stores.

Ailish Pope, Brand Manager at Swizzels, told That's Food and Drink: “For many, Veganuary is a fun opportunity to explore plant-based options they might not otherwise try, and we’re proud to offer a wide range of vegan sweets for everyone, whatever their flavour preferences or budget.

“Our sixth annual ‘All These, All Vegan, All Year’ campaign celebrates delicious vegan treats that people can enjoy any time, not just during Veganuary.

“For those curious about going vegan, our range offers an easy, tasty introduction without sacrificing the flavours they love. And should anyone choose to continue, our vegan sweets are available all year round at affordable prices.”

For those looking to get a head start on Veganuary 2025, Swizzels’ vegan range – starting at just 20p – is already available in major retailers and convenience stores across the UK.

Swizzels is the UK’s largest family-owned independent sugar confectionery business and one of the few confectionery companies to still manufacture sweets in the UK.

The company makes a range of well-known products including Love Hearts, Refreshers, Drumstick Lollies, Rainbow Drops, Double Lollies, Squashies, and Fruity Pops.

https://swizzels.com

Celebrate Veganuary with Lola's Cupcakes

Whatever your reason for opting for plant-based products this Veganuary, Lola’s vegan range makes the choice a whole lot easier, ensuring you can continue to enjoy all your favourite cakes and cupcakes without having to compromise on flavour. 

Don’t believe us? Read on to discover Lola’s simply irresistible selection of Veganuary treats!

Mouthwateringly Moreish: Vegan Caramel Biscuit Cake 

Small (8): £27.50, Medium (14): £45, Large (24): £75, Extra Large (40): £100

We meant it when we said you don’t have to compromise on flavour. 

This deliciously moist vegan caramel sponge is filled with Biscoff biscuit spread, iced with a caramelised Biscoff buttercream and topped off with Biscoff biscuit crumbs and a caramel drizzle and is the indulgent treat that everyone deserves this January. 

Fruity and Fresh: Raspberry and Passionfruit

Small (8): £27.50, Medium (14): £45, Large (24): £75, Extra Large (40): £100

Fancy a fresh twist on Lola’s fan favourite? The Vegan Raspberry and Passionfruit cake is perfect for those who prefer something more fruity. Featuring light vegan lemon and raspberry sponges, the cake is filled with raspberry and passionfruit compote and decorated with vegan passionfruit cream cheese icing fresh and freeze-dried raspberries.

Vegan Classics: Red Velvet 

Small (8): £27.50, Medium (14): £45, Large (24): £75, Extra Large (40): £100

Lola’s dreamy Red Velvet cake is so iconic that it’s only fair that those following a vegan and egg free diet can enjoy it too! Finished with delicious vegan cream cheese and red velvet crumbs, this is the crowd pleaser for any occasion in the diary this Veganuary. 

Chocolate Heaven: Vegan Brownie Cake

Small (8): £27.50, Medium (14): £45, Large (24): £75, Extra Large (40): £100

The Vegan Brownie Cake brings the best of chocolate brownies and rich chocolatey cakes together and will satisfy your vegan chocolate craving. Rich vegan chocolate sponges are iced with luscious chocolate buttercream and topped off with vegan chocolate brownie chunks, chocolate ganache and a sprinkling of gold dust.

Vegan Cupcakes

Box of 6: £22.50, Box of 12 minis: £25.80

Fancy having a taste of all of the above flavours? Lola’s delicious range of vegan cupcakes in boxes of 6 or 12 minis features four indulgent flavours: vegan red velvet, vegan caramel biscuit, vegan brownie and vegan raspberry and passionfruit, which are also available for nationwide delivery. 

While Veganuary might be only for one month of the year, Lola’s vegan range is available for nationwide delivery all year round. It can be personalised with any message you choose, making them perfect for birthdays, anniversaries and every occasion.

https://www.lolas.co.uk

First Steps into Veganuary: A Gentle Guide for Beginners

Even retailers like Tesco are doing their bit!

Veganuary can feel like a big leap if you’ve never followed a plant-based diet before, but it doesn’t have to be all or nothing. 

Whether you’re doing it for health, the environment, animal welfare, or simple curiosity, the key to a successful Veganuary is starting gently and setting yourself up to enjoy it.

Here’s a friendly, realistic guide to taking your first steps into Veganuary without feeling overwhelmed.

What Is Veganuary?

Veganuary is a global campaign that encourages people to try a vegan lifestyle throughout January. The idea isn’t perfection — it’s exploration. Even small changes can make a meaningful difference.

Start With What You Already Eat

One of the easiest ways to begin is by veganising familiar meals rather than reinventing your whole diet.

Swap mince for lentils or plant-based mince in chilli or spaghetti bolognese

Use dairy-free cheese or cream alternatives in pasta bakes

Replace meat in curries and stir-fries with chickpeas, tofu, or mushrooms

Comfort foods are your friend — there’s no rule that Veganuary has to be about salads.

Build Your Plate the Simple Way

A balanced vegan meal doesn’t need complicated maths. Aim for:

Protein: beans, lentils, tofu, tempeh, plant-based meats

Carbohydrates: rice, pasta, potatoes, bread, wraps

Veg: fresh, frozen, or tinned — all count

Fats: olive oil, nuts, seeds, avocado

If it looks colourful and filling, you’re on the right track.

Take Advantage of Supermarkets

UK supermarkets make Veganuary far easier than it once was. Most now offer:

Clearly labelled vegan ready meals

Plant-based sausages, burgers, and nuggets

Dairy-free milks, yoghurts, and desserts

For your first week, it’s absolutely fine to rely on these while you find your feet.

Don’t Overthink Breakfast

Breakfast can be one of the easiest wins:

Porridge made with oat or soya milk

Toast with peanut butter or jam

Cereal with plant milk

Fruit smoothies

You don’t need a full vegan fry-up on day one (unless you want one!).

Expect a Learning Curve

Mistakes will happen — and that’s normal.

You might:

Accidentally buy something with milk powder

Miss a favourite food more than expected

Feel unsure what to cook one evening

Veganuary is about progress, not guilt. Every vegan meal counts.

Listen to Your Body

If you’re new to eating more fibre, take it steady and drink plenty of water. Eating enough calories is important too — plant-based meals can be lighter, so don’t be afraid of second helpings.

If you have medical conditions or dietary concerns, adapting Veganuary to suit your needs is always the right approach.

Make It Enjoyable

Veganuary shouldn’t feel like a punishment. Try:

One new recipe a week

A vegan takeaway night

Baking a dairy-free dessert

Sharing the experience with friends or family

Finding foods you genuinely enjoy makes it far more sustainable.

Remember: You Decide What Comes Next

Completing Veganuary doesn’t mean you have to stay vegan forever. Some people do, others become flexitarian or simply eat less animal produce — all outcomes are valid.

The most important thing is that you’ve explored something new and learned what works for you.

Your first steps into Veganuary don’t need to be perfect, Pinterest-worthy, or complicated. Start small, stay curious, and be kind to yourself — that’s how lasting food changes begin.

Squeaky Bean introduces exclusive offers and innovative new products for Veganuary

These are the latest additions to their best-selling range.

And you can save money with Squeaky Bean, too!

Squeaky Bean is launching a special limited-time offer on many of its products for Veganuary, making it easier for shoppers to enjoy their favourite items and shop smarter without stretching their budget during a typically costly time of year.  

Sainsbury’s:  Squeaky Bean SKUs on 3 for 2: 1.1.2026 to 24.1.2026 

Tesco: 20% off all Squeaky SKUs: 29.12.25-19.01.26. 

Waitrose: Save 20% across Squeaky Bean SKUs from 21.01.26 to 11.02.26.

Ocado: 3 for £8 across Squeaky Bean SKUs from 31.12.25 to 27.01.26.

Asda: Rollback prices across Squeaky Bean SKUs from 31.12.25 to 27.01.26.

In addition, more of the plant-based brand’s core lines are launching into further retailers, including Morrisons, Tesco, Ocado and Waitrose. 

Squeaky Bean’s Latest Launches

Joining Squeaky Bean’s product range are the new Salmon Style Flakes that replicate the taste and texture of traditional smoked salmon, but with a twist. Infused with a zesty sweet chilli marinade, they deliver a perfect balance of sweet and spicy and are 100% vegan. Made with wheat protein, Squeaky Bean Salmon Style Flakes are also a source of protein.

NEW Squeaky Bean Salmon Style Flakes (120g) are available in Sainsbury’s and Ocado (RRP £3.25).

Pies are the perfect winter comfort food – and Squeaky Bean’s new range of irresistibly delicious, naturally fermented vegetable pies are rich in flavours and packed with plant-based ingredients that don’t compromise on taste. 

The new Braised Veggie Pie features shortcrust pastry filled with a flavourful medley of fermented vegetables, in a rich ale gravy, topped with golden puff pastry.  Squeaky Bean’s new Spanish Chorizo Style Pie features a shortcrust pastry base packed with butter beans, courgettes, and a fermented vegetable filling, topped with golden puff pastry.

NEW Squeaky Bean Braised Veggie Pie (209g) and Spanish Chorizo Style Pie (209g) are also available in Tesco (RRP £3.75).

Squeaky Bean Signature Products

Finally, not forgetting Squeaky Bean’s core range of staples which are perfect for sandwiches, enjoyed by vegans, flexitarians, and meat eaters alike.

The Tuna Style Flakes are vegan, high in protein, low in saturated fat, and a source of Omega-3. They have a meaty texture and flavour, making it easy to swap in a plant-based option. These are launching into Waitrose stores this January, 

The Pastrami Style ‘Beef’ Slices have the classic ruby-red colour and herby flavour, ideal for a simple rye bread sandwich.

Squeaky Bean’s ready-to-eat Tofu Slices with Spinach & Basil (80g), and Tofu Slices with Red Pepper & Tomato (80g), RRP: £2.50 each, are made from just a few natural and sustainable ingredients. Squeaky Bean Tofu Slices are vegan-friendly and delicious, high in protein (25g of protein per 100g) and a source of fibre (5.6g of fibre per 100g). They launch into Tesco stores this January, alongside being available from Sainsbury’s.  

Finally, the Plant-Based Chargrilled Chicken Style Mini Fillets, made from wheat and pea protein, are available plain or with Cajun seasoning, providing a quick and versatile option for sandwiches or salads. These have launched into Waitrose and Morrisons this month, increasing distribution of the popular plant-based chicken alternative. 

Squeaky Bean also has an impressive line-up of products including ready-to-eat Cooking Chorizo Style Sausage, Crispy Bacon Style Strips, Chargrilled Steak Style Strips, Chargrilled Mini Fillets and Sandwich Slices; NYC Deli Pastrami, Applewood Smoked Ham Style Slices, and Spanish Chorizo Style Slices. 

@Squeakybeanveg on Twitter, Facebook Tik Tok or Instagram.  

About Squeaky Bean®:

Squeaky Bean® exists to show that plant-based food can be tasty, easy to prepare and something to shout about! The entirely vegan range includes ready-to-eat, protein packed and full-on flavour Chicken Style Pieces, mind blowing Chargrilled Mini Fillets, Tuna Style Flakes, Crispy Bacon Style Strips and tasty Sandwich Slices – featuring the famous NYC Deli Pastrami, Red Pepper & Tomato and Spinach & Basil Tofu Slices.

Squeaky Bean products are available from Tesco, Sainsbury’s, Waitrose, Ocado and Asda, plus other outlets, soon.

You can send a squeak to @Squeakybeanveg on Twitter, Facebook Tik Tok or Instagram.

Recent awards:

Squeaky Bean Tofu Slices have been awarded Gold in the Best Tofu/Tempeh category, while Squeaky Bean Bacon Strips have been awarded Silver in the Best New Product category of Vegan Food & Living Product Awards 2025.

https://www.squeakybean.co.uk

Steaks Fit for a Vegan!

As part of our Veganuary feature That's Food and Drink is bringing you news about vegan foods that you can try at home or in your pub or restaurant.

We are launching the feature with products from the Redefine Meat range from steaks to bratwurst sausages.

Redefine Flank Steak, 200g, RRP £7.96 

2025 Great Taste Awards (One Star) 

The world’s first plant-based steak, originally designed to be enjoyed in restaurants. Now available for home chefs as well as professional caterers. 

This delicious, unmistakably meaty whole cut of New-Meat™ is suitable for grilling, pan-frying or roasting. 

Ideal for plant-based steak nights, hearty Sunday roasts, or as the centrepiece of a vegan Christmas dinner. 

Chef’s Tip: Cook over medium heat, then baste with garlic and rosemary to create the vegan steak of your dreams. 

Redefine Lamb Kofta Mix, 250g, RRP £3.97 

2025 Great Taste Awards (Two Stars) 

Seasoned to perfection, Redefine Meat’s Lamb Kofta Mix is a tasty, versatile option to shape as you choose. Transform into rich and flavourful kebabs, curries, or even shepherd’s pie. 

Chef’s tip: Use Redefine Lamb Kofta Mix as the filling for the ultimate vegetarian sausage roll! Mix in freshly chopped herbs and onions to take it to the next level. 

Redefine Pulled Beef, 200g, RRP £4.47 

2024 Great Taste Awards (One Star) 

Captures the mouthwatering flavour and slow-cooked texture of pulled beef. Suitable for a wide range of dishes from tacos and ragus to stir-fries and sandwiches.  

Chef’s tip: Deliciously versatile and ready in minutes – use in any dish that calls for the deep flavour and texture of slow-cooked beef, from Beef & Ale Pie to Beef Rendang or your favourite Asian stir-fry. 

Redefine Premium Burgers, 240g, RRP £3.97 

2025 Tasty Award Winner, 2024 Great Taste Awards (Two Stars) 

These succulent patties are the perfect foundation for barbecues and burger nights. Pile high with all your favourite additions – from lettuce and tomato to bacon and burger sauce. 

Chef’s tip: Coarsely ground and designed to cut pink in the middle. For best results, cook straight from frozen, allow a golden crust to form, and finish with your signature burger toppings. 

Redefine Pulled Pork, 200g, RRP £4.47 

Experience the unmistakable flavour and texture of a pub-grub classic. Combine with your favourite sauce for mouth-watering sandwiches, quesadillas, and much more.  

Chef’s tip: High in protein and low in fat, Redefine Pulled Pork is just as at home in a nourishing protein bowl as it is in an indulgent pulled-pork bun – or as your new favourite addition to taco night. 

Redefine Beef Mince, 250g, RRP £3.97 

The perfect foundation for family favourites like spaghetti Bolognese, meatballs, and lasagne, Redefine Beef Mince is a versatile and delicious freezer staple. 

Chef’s tip: Shape into balls and smash into a hot pan for the ultimate plant-based smash burgers. 

Redefine Shawarma, 200g, RRP £3.97 

This rich, authentic New-Meat™ Shawarma captures the essence of Mediterranean with a juicy slow-cooked texture – ideal for prepping lunchtime wraps and bowls.  

Chef’s tip: Pile onto a platter with couscous for a Middle Eastern feast or wrap in flatbread and foil for an on-the-go lunch. Simply fry in a pan or roast in the oven for a quick and easy meal solution. 

Redefine Bratwurst 2x 100g £4.00.

A plump, delicious and juicy sausage, following the tradition of classic pork flavored delicacies. Perfect for grilling or frying in a pan, this hearty, juicy, plant-based sausage is sure to satisfy even carnivores.

Chef's tip: Redefine Bratwurst allows meat lovers, vegetarians and vegans to enjoy a great meat-eating experience without compromising on taste. 

Redefine Meat Ltd. products are plant-based, made with non-GMO ingredients and do not contain any animal-based ingredients or by-products.

Available from Ocado https://www.ocado.com

You can learn more here https://www.redefinemeat.com

Caring celebrities have joined together to urge Brits to make a new year’s resolution for the sake of the animals, the planet and our own health

Over one in ten adults in the UK (12%) are expected to take part in Veganuary, the global non-profit campaign that challenges people to try a vegan diet for the month of January.  

Not only would taking part help protect animals and nature but it could also help save money in January after Christmas and New Year festivities.

 The supportive stars include TV presenter Kirsty Gallacher, who is a passionate animal advocate told That's Food and Drink: “I’m delighted to be joining the millions taking part in Veganuary’s 31-day challenge.

 “Not only does it help animals but it will help the planet too. Making big changes can feel daunting doing it alone but that’s why taking part as a community feels really supportive.” 

This year’s supporters include Oscar-winning actor Olivia Colman, chefs Ainsley Harriott, Levi Roots and Kwoklyn Wan, and actor Elaine Hendrix, each contributing a favourite plant-based dish to Veganuary’s free 2026 Celebrity Cookbook, available exclusively to everyone who registers via the website. 

Participants will also receive Veganuary’s brand new Plant Protein Cookbook – a collection of protein-packed recipes from athletes, nutritionists and fitness professionals to help them explore plant-powered meals. 

Stars are joining the movement as official Ambassadors this year, including writer and disability advocate Samantha Renke, Coronation Street actor Victoria Ekanoye and bestselling novelist Jane Fallon, who all share personal motivations for supporting Veganuary.  

Samantha Renke says, "Going vegan is about living in line with my values of kindness, compassion and inclusivity. I’ve often felt throughout my life as a Disabled woman overlooked, vulnerable and objectified...My Disability activism and my animal activism go hand in hand. 

"However, unlike animals, I have a voice and I’ll use my voice to advocate and protect them to the best of my ability.  Veganuary is a fantastic way for anyone to try that for themselves, without pressure or perfection.”    

An exclusive poll conducted by YouGov for Veganuary learned over one in ten UK adults (12%) are saying they’re likely to take part this coming Januar, with more interest building. 

The data also shows plant-based eating is part of everyday life for many people, regardless of whether they identify as vegan, or not.

Nearly one-third (32%) of UK adults say they prefer whole-food options like beans, lentils, tofu and tempeh, while nearly one-quarter (23%) enjoy both whole foods and plant-based meat alternatives equally. 

More than a third (37%) say they’re likely to buy plant-based products like dairy-free cheese or meat alternatives this January. These findings highlight that the appetite for plant-based choices remains strong. 

New Year, Same You – Veganuary launches its 2026 campaign 

As the much-loved campaign enters its twelfth year, Veganuary is flipping the usual New Year’s narrative on its head. Instead of pushing people to become someone ‘better’, Veganuary reminds people that taking part doesn’t require changing who they are, just making a few simple swaps that naturally fit into everyday life.  

The ‘New Year, Same You’ campaign brings this message to life through upbeat, feel-good PSAs that spotlight the many different motivations for eating more plant-based food. Whether someone is a foodie, fitness enthusiast, animal advocate or nature lover, Veganuary welcomes everyone to take part in their own way. 

The PSAs include: 

Same kindness. Now to all kinds.    

Same gains. Now plant-powered.   

Same trail. Smaller footprint.  

Over 25 million people worldwide took part in 2025, with new campaigns launching in Iceland and Ireland for the first time this year. 

Supporting this wider global reach, the Veganuary pledge is now available in Hindi, making the 31-day challenge accessible to millions more people all over the world. 

The graphics can be viewed and downloaded here. 

Veganuary’s CEO, Wendy Matthews, says: “Veganuary has never been about being perfect and you don’t need to reinvent yourself to take part. Most people already love animals, care about their health and are thinking about how to live more lightly on the planet. This January, we’re here to help you make small shifts that reflect what you already care about most. It’s less about changing and more about returning to who you already are.” 

Veganuary is free to join, and people can take part at veganuary.com to receive their Celebrity eCookbook, Plant Protein eCookbook, the Official Veganuary Starter Kit and 31 daily emails packed with nutritional info, delicious recipes, meal plans and helpful advice. 

Since Veganuary launched its first pledge in January 2014, millions of people – coming from almost every country in the world – have taken part. It has truly become a global phenomenon. 

Strong Roots Pumpkin & Spinach Burgers. Our Opinion? Absolutely Delicious!

Every bite of the Strong Roots Spinach and Pumpkin Burger packs some serious crunch from the hearty, earthy burger, paired perfectly with layers of cool, refreshing cucumber ribbons and a generous dollop of creamy minty mayo. 

SERVES: 2

PREP TIME: 5 mins

COOK TIME: 12 mins

Ingredients:

    • ½ cucumber

    • 2tbs vinaigrette 

    • 3-4 tbs mayo

    • 1 lemon

    • 1 bag of rocket leaves

    • 2 seeded burger buns

    • Bunch of mint leaves

Method:

    • Pop your Strong Roots Spinach and Pumpkin burgers into your air fryer for 10-12 minutes.

    • While those are cooking, use a peeler to make cucumber ribbons.

    • Place the ribbons in a bowl and add two tablespoons of vinaigrette and give a little toss around and set aside.

    • Next chop eight mint leaves, and set aside in another bowl.

    • Add the mayo and squeeze of lemon to the second bowl of mint leaves and give it a quick mix to combine.

    • Once the burgers are ready it’s time to build your burgers.  Slice the buns, put a dollop of the minty mayo on each half, place rocket leaves on the bottom, followed by the Strong Roots Pumpkin & Spinach burgers and then top it with the cucumber ribbons and the bun lid.

My wife and I love these burgers, they are absolutely delicious, have excellent mouthfeel and are great for people who are vegans or who just want a change from their usual beef burgers.

We feel they'll make a great item for your freezer if someone in your family decides to go vegan just in time for Christmas (yes, it does happen!) or if you have to cater for an unexpected but welcome guest for Christmas who happens to be a vegan.

Available in: Morrison, Ocado, Sainsbury's and Waitrose from £3.30 RRP.

Decadent Vegan Cheesecake Recipe – No Dairy, No Fuss, All Delicious

If you’ve ever thought that going vegan meant giving up cheesecake, think again. 

This simple, indulgent vegan cheesecake recipe uses plant-based soft cheese, vegan margarine, and vegan biscuits to create a creamy, dreamy dessert that’s every bit as satisfying as the traditional version. 

Perfect for dinner parties, afternoon tea, or when you just fancy something a little sweet, this cheesecake proves that compassion can taste absolutely divine.

Ingredients

For the base:

250g vegan digestive biscuits (or your favourite vegan-friendly alternative)

100g vegan margarine, melted

For the filling:

400g vegan soft cheese (such as Violife, Nush, or Tesco Plant Chef)

100ml plant-based cream (oat or soya cream works beautifully)

100g icing sugar

1 tsp vanilla extract

1 tbsp lemon juice (for that classic cheesecake tang)

Optional toppings:

Fresh berries

Fruit coulis

Grated vegan chocolate or a drizzle of caramel sauce

Method

Prepare the base:

Place the vegan biscuits in a food processor and blitz until finely crushed.

Stir in the melted vegan margarine until well combined.

Press the mixture firmly into the base of a springform tin (20cm / 8 inch is ideal).

Chill in the fridge for at least 30 minutes to set. Or bake at 200c for 30 minutes, then allow to cool.

Make the filling:

In a large bowl, beat together the vegan soft cheese, icing sugar, vanilla extract, and lemon juice until smooth and creamy.

Slowly mix in the plant-based cream until the texture is light and fluffy.

Assemble the cheesecake:

Spoon the filling over the chilled biscuit base, spreading it evenly.

Smooth the top with a spatula and refrigerate for at least 4 hours (or overnight if possible) to set properly.

Add the finishing touches:

Before serving, top with fresh berries, drizzle with coulis, or sprinkle with grated vegan chocolate for a stunning finish.

Tips for Success

Flavour twist: Add a swirl of vegan lemon curd or a handful of crushed raspberries to the filling before chilling.

For a firmer set: Mix 1–2 tsp of agar-agar powder (a vegan setting agent) into the cream before blending.

Serving suggestion: Pair a slice with a hot cup of tea or a strong espresso for the perfect indulgent moment.

Why You’ll Love This Recipe

This cheesecake is proof that plant-based baking doesn’t have to mean compromise. It’s creamy, rich, and effortlessly elegant, perfect for anyone looking to impress guests or enjoy a guilt-free treat. Plus, it’s completely free from dairy, making it suitable for vegans and those with lactose intolerance.

This is the vegan version of our dairy cheesecake recipe. We firmly believe this will make a great addition to your Christmas spread, perhaps adding some Christmas spices to it?

Is There a Vegan Conspiracy in the Cat Food Industry?

Right, I’m just going to come out and say it: I think there’s a conspiracy afoot. And not just any conspiracy — oh no! I’m talking about a feline-focused vegan infiltration of the cat food industry. 

Because honestly, how else can you explain the recent trend of peas, carrots, rice, and other suspiciously salad-like items appearing in pouches of cat food that are supposedly “meat in gravy”?

Have the cat food companies been infiltrated by extremist vegan activists determined to “convert” our cats to the green side? Because if they have, my cat is having none of it.

Picture this: I open a pouch of “Succulent Chicken Dinner.” It smells… vaguely like chicken. I spoon it into the bowl, and there they are, neon-orange cubes of diced carrot staring up at me like an unwanted intruder at a meat feast. 

My cat, bless him, takes one sniff, eats around it, and spits out a perfectly formed little carroty chunk with the precision of a sniper.

I mean really, who decided cats need carrots or peas? These are animals that, in the wild, would proudly take down a vole, a bird, or maybe an unguarded burger from a neighbour’s BBQ. Not a legume or a grain of rice in sight. Yet here we are, serving them dinner that looks like it was rejected from a school canteen.

And don’t even get me started on the rice. Since when did cats need rice? Did someone see a Bengal cat and assume they’re all from Asia and therefore partial to a bit of wild rice or basmati?

Then there’s soya and wheat gluten — the stuff of vegan dreams but feline nightmares. I’m convinced there’s a secret meeting somewhere, where a group of anti-meat zealots in hemp jumpers are cackling over how they’ve snuck tofu into “Beef Flavour Feast.”

“Ha ha!” they cry, “Soon, all the cats will be plant-based!”

Meanwhile, the nation’s moggies are plotting revolution, one regurgitated pea at a time.

Look, I get it — humans are eating more plant-based meals these days. Good for us. But cats are obligate carnivores. That means they literally have to eat meat to survive. Trying to turn a cat vegan is like trying to get a shark to go swear off eating fish. It’s just not happening.

So why, in the name of whiskers, are we still finding vegetables in cat food? Is it a cost-cutting exercise? A misguided attempt at “balanced nutrition”? A way to tempt Gen X cat owners with gimmicky 'neqw' recipes? Or is there, as I suspect, a stealthy vegan uprising happening in pet food factories up and down the country?

Either way, it needs to stop. My cat doesn’t want your diced carrots, your peas of persuasion, or your tofu tyranny. He wants meat. Preferably something that once had feathers, fur, or at the very least, a heartbeat.

Until the cat food world comes to its senses, I’ll be standing guard — spoon in hand, ready to fish out every last unwanted vegetable like a true carnivore’s ally.

Now, if you’ll excuse me, I’ve got to go sweep a small pile of rejected peas off the kitchen floor. Again.

Squeaky Bean Unveils NEW Plant-Based Pies, Packed with Bold Flavours and Delicious Vegetable Goodness

Get ready for the ultimate comfort food this autumn: Squeaky Bean’s new plant-based pies are here to take your tastebuds on a flavour-packed journey with a gut-friendly twist!

Pies are the perfect autumnal comfort food and Squeaky Bean’s new range of irresistibly delicious, naturally fermented vegetable pies are rich in flavours and packed with plant-based ingredients that don’t compromise on taste. 

NEW Squeaky Bean Braised Veggie Pie (209g) and Spanish Chorizo Style Pie (209g) will be available in Tesco (RRP £3.75).

Squeaky Bean Braised Veggie Pie:

Squeaky Bean is putting vegetables in the spotlight with their Braised Veggie Pie. The recipe features shortcrust pastry filled with a flavourful medley of fermented vegetables, in a rich ale gravy, topped with golden puff pastry. It’s the comforting dish your taste buds have been waiting for, with added gut-friendly goodness.

Squeaky Bean Spanish Chorizo Style Pie:

Squeaky Bean’s Spanish Chorizo Style Pie features a shortcrust pastry base packed with butter beans, courgettes, and a fermented vegetable filling, topped with golden puff pastry. The result? A bold, hearty flavour profile that packs a punch and leaves you craving more.

Whether you’re planning a cozy dinner or need a centrepiece for your next plant-based roast, Squeaky Bean’s new pies are the perfect choice. They’re also very convenient – simply pop them in the oven to heat, then serve with mashed potatoes and steamed veggies for the perfect comfort food experience.

Katie Atkin, Brand Manager at Squeaky Bean, told That's Food and Drink: “As shoppers seek healthier plant-based foods that don’t compromise on taste, our new range of pies are the first of their kind, put vegetables in the spotlight, and are packed with familiar meaty textures.

“The pies feature a flavourful medley of naturally fermented vegetables nestled in a flaky, golden pastry crust. The fermentation adds a rich umami depth and a subtle zing that perfectly balances the fillings. Ideal as a unique main course, these pies celebrate bold flavours and gut-friendly ingredients in every bite.” 

Squeaky Bean’s new range of Pies join an already  impressive line-up of products including ready-to-eat Cooking Chorizo Style Sausage, Tuna Style Flakes, Crispy Bacon Style Strips, Salmon Style Flakes, Chargrilled Steak Style Strips, Chicken Style Pieces, Chargrilled Mini Fillets and Sandwich Slices; NYC Deli Pastrami, Red Pepper & Tomato and Spinach & Basil Tofu Slices, Applewood Smoked Ham Style Slices, and Spanish Chorizo Style Slices. 

Squeaky Bean Braised Veggie Pie (209g) and Spanish Chorizo Style Pie (209g) should already be available in Tesco (RRP £3.75) but check with you nearest branch.

Celebrating World Vegetarian Day: A Taste of Compassion and Health

Every year, on 1st October, people around the world mark World Vegetarian Day, a day dedicated to promoting the benefits of vegetarianism—for our health, the environment, and the well-being of animals. 

Whether you’re a committed vegetarian or just curious about plant-based eating, this day offers a perfect opportunity to explore delicious, wholesome alternatives to meat and celebrate a lifestyle rooted in compassion.

The Origins of World Vegetarian Day

World Vegetarian Day was established in 1977 by the North American Vegetarian Society and is now recognised globally, kicking off Vegetarian Awareness Month. The aim is to raise awareness about the nutritional, ethical, and ecological advantages of vegetarian diets.

Why Go Vegetarian (Even Just for a Day)

Health Benefits: Research shows that plant-based diets can reduce the risk of heart disease, certain cancers, diabetes, and obesity. Filling your plate with colourful vegetables, fruits, whole grains, and legumes provides essential nutrients while keeping your meals low in saturated fat.

Environmental Impact: Reducing meat consumption can significantly lower your carbon footprint. Livestock farming is a major contributor to greenhouse gas emissions, deforestation, and water use. Choosing plant-based meals supports a more sustainable planet.

Animal Welfare: For many, vegetarianism is a compassionate choice. By choosing plant-based foods, we reduce the demand for factory-farmed meat, promoting kinder treatment of animals.

How to Celebrate World Vegetarian Day

1. Try a Meat-Free Menu

Experiment with vegetarian meals at home or visit a local vegetarian-friendly restaurant. In the UK, many supermarkets now offer a wide range of plant-based ready meals, meat alternatives, and vegan cheeses.

2. Host a Vegetarian Gathering

Turn the occasion into a social event. A vegetarian coffee morning, brunch, or dinner party can introduce friends and family to the joys of plant-based cooking. Share recipes and swap tips for cooking without meat.

3. Explore Global Flavours

Vegetarian cuisine is as diverse as the world itself. From Indian dal and samosas to Mediterranean mezze or Thai green curry, there’s no shortage of inspiration. Use World Vegetarian Day to try a new recipe from another culture.

4. Learn and Share

Educate yourself about the benefits of vegetarian diets and share your knowledge on social media or in your community. Even small changes, like reducing meat consumption once or twice a week, can make a big difference.

Delicious Ideas to Get Started

Chickpea and Spinach Curry – hearty, protein-packed, and bursting with flavour.

Mushroom and Walnut Wellington – perfect for a special occasion.

Roasted Vegetable and Quinoa Salad – quick, healthy, and colourful.

Sweet Potato and Lentil Soup – warming and comforting on autumn evenings.

Make It a Habit, Not Just a Day

World Vegetarian Day is more than a single celebration. It’s a chance to rethink our food choices and embrace a lifestyle that is healthier for us and the planet. Whether you go fully vegetarian or simply explore new plant-based meals, every step counts.

Celebrating World Plant Milk Day

Every year on 22nd August, people around the world raise a glass – of oat, soy, almond, or any other plant-based milk – to celebrate World Plant Milk Day. 

The day shines a spotlight on the growing popularity of dairy-free alternatives and encourages us to explore how choosing plant-based options can benefit our health, the planet, and even our taste buds.

What is World Plant Milk Day?

World Plant Milk Day was created to raise awareness of the wide variety of dairy alternatives available. It’s a celebration of choice – from creamy oat milk for your morning coffee to refreshing coconut milk in smoothies, or pea and hemp milk in protein shakes. 

Whether you’re vegan, lactose-intolerant, or simply curious, the day invites everyone to give plant milk a try.

Why Choose Plant Milk?

There are many reasons people are switching to plant-based alternatives:

Health Benefits – Plant milks are often lower in saturated fats than cow’s milk and many are fortified with vitamins such as B12, D, and calcium. They can also be easier to digest for those with lactose intolerance.

Environmental Impact – Producing plant-based milks typically requires less land and water and results in lower greenhouse gas emissions compared to dairy farming.

Animal Welfare – Choosing plant milk avoids the use of animals in the production process, aligning with vegan and cruelty-free lifestyles.

Variety of Flavours – With so many options available, there’s a plant milk to suit every taste and recipe.

How to Celebrate World Plant Milk Day

If you’d like to take part, here are some fun and simple ways to mark the occasion:

Try Something New – If you usually drink soy, why not branch out and try oat, almond, rice, or hazelnut milk today?

Bake or Cook with Plant Milk – Use coconut milk in a curry, almond milk in pancakes, or oat milk in a creamy pasta sauce.

Share Your Creations – Post your plant milk recipes or drinks on social media with the hashtag #WorldPlantMilkDay to inspire others.

Support Local Brands – Many UK-based companies are producing high-quality plant milks – buying from them supports local businesses and sustainability.

Switch for a Week – Challenge yourself to use plant milk exclusively for seven days and see how easy (and tasty) it is to make the change.

A Toast to the Future

World Plant Milk Day isn’t just about one day – it’s about encouraging a longer-term shift towards healthier and more sustainable choices. With supermarkets and cafés now offering a wide range of plant-based options, there has never been a better time to celebrate.

So, this 22nd August, whether you’re pouring oat milk into your tea, frothing soy milk for a latte, or blending a smoothie with cashew milk, join millions around the world in raising a glass to plant-based living.

Is Drinking Matcha Good for You? A Look at the Health Benefits – and a Caution for Vegans and Vegetarians

Matcha has become one of the most popular health drinks in recent years, often hailed as a superfood and embraced for its vibrant green colour, earthy flavour, and supposed myriad health benefits. 

But is it all green goodness? Recent concerns have surfaced about matcha’s potential impact on iron absorption – particularly in those who follow vegetarian or vegan diets. Let’s sift the facts from the froth.

What is Matcha?

Matcha is a type of powdered green tea made from specially grown and processed tea leaves. 

Unlike traditional green tea, where leaves are steeped and discarded, matcha involves consuming the whole ground leaf, which means you get a more concentrated dose of its nutrients, and also its potential downsides.

The Claimed Health Benefits of Matcha

Matcha is packed with antioxidants, particularly catechins like EGCG (epigallocatechin gallate), which are known for their disease-fighting properties. Here are some of the commonly cited benefits:

Rich in Antioxidants

Matcha contains up to 137 times more antioxidants than regular green tea. These compounds help neutralise free radicals and reduce oxidative stress.

Boosts Energy and Focus

The combination of caffeine and L-theanine in matcha provides a calm, sustained energy boost without the jittery crash associated with coffee.

Supports Weight Management

Some studies suggest matcha can help increase metabolism and fat burning during exercise.

Heart Health

Regular green tea consumption has been linked to reduced LDL cholesterol and improved cardiovascular health – matcha may offer similar benefits, potentially more so due to its potency.

Improved Mood and Mental Clarity

L-theanine promotes relaxation and alertness, which is why Buddhist monks have long used matcha during meditation.

The Iron Absorption Question

Now for the more controversial aspect: can drinking too much matcha inhibit iron absorption?

Here's what the research shows:

Tea Polyphenols and Iron: Matcha, like all green tea, contains polyphenols (tannins) which can inhibit the absorption of non-haem iron – the type of iron found in plant-based foods. This is especially relevant for vegetarians and vegans, whose diets rely entirely on non-haem iron sources such as lentils, beans, and leafy greens.

Dose Matters: The issue becomes more pronounced with excessive consumption – think several cups a day, especially if consumed with or around meals.

Not Unique to Matcha: This is not a problem exclusive to matcha. Black tea, coffee, and even some herbs and spices can also inhibit iron absorption to some degree.

Can You Still Enjoy Matcha as a Vegan or Vegetarian?

Yes, but timing and moderation are key. Here’s how to enjoy matcha without compromising your iron levels:

Avoid drinking matcha with meals. Wait at least an hour after eating iron-rich foods before having a cup.

Pair iron-rich meals with vitamin C, which boosts non-haem iron absorption (e.g., add bell peppers or lemon juice to your dishes).

Stick to 1–2 servings per day unless advised otherwise by a healthcare professional.

Get your iron levels checked regularly, especially if you’re at risk of deficiency.

Matcha is a wonderful beverage with a host of proven health benefits, but like all superfoods, it's best enjoyed in balance. If you're a vegetarian or vegan, don’t panic, just be strategic. The polyphenols in matcha may slightly reduce iron absorption, but this can easily be offset with good meal planning and a watchful eye on consumption.

So yes, have your ceremonial-grade matcha latte, savour the zen of your morning whisking ritual, just don’t overdo it, especially not on an empty stomach after your spinach and lentil curry.

Dairy vs. Non-Dairy Milk: What’s Better for Your Health?

As plant-based diets rise in popularity and more people explore alternatives to cow’s milk, the debate between dairy and non-dairy milk products is becoming increasingly common. 

But which is better for you? The answer isn’t one-size-fits-all. It depends on your nutritional needs, lifestyle, and any dietary restrictions. 

In this blog post, we’ll compare the nutritional profiles of dairy and non-dairy milks to help you make an informed choice.

Dairy Milk: Nutritional Overview

Cow’s milk is a natural source of several key nutrients:

Protein: About 8g per cup, containing all essential amino acids.

Calcium: Naturally rich, providing about 300mg per cup.

Vitamin D: Usually fortified in the UK to help with calcium absorption.

Vitamin B12: Important for energy and nerve health.

Iodine: A critical nutrient for thyroid function.

Pros:

High-quality, complete protein.

Nutritionally dense, especially in essential vitamins and minerals.

Beneficial for bone health due to calcium and vitamin D.

Cons:

Not suitable for those with lactose intolerance or a dairy allergy.

Higher in saturated fat (especially whole milk).

Ethical and environmental concerns around dairy farming.

Non-Dairy Milk: Nutritional Overview

Plant-based milk alternatives include soya, almond, oat, coconut, rice, pea, and more. Their nutritional value can vary dramatically depending on the type and whether they’re fortified.

Soya Milk

Closest in protein to dairy (7–8g per cup).

Often fortified with calcium, vitamin D, B12.

Low in saturated fat.

Almond Milk

Very low in calories and protein.

Often fortified but contains fewer nutrients than dairy or soya milk.

Oat Milk

Moderate in calories and carbohydrates.

Some brands are fortified; offers some fibre.

Creamier texture, good for coffee or cooking.

Coconut Milk (Carton-style)

Low in protein.

Contains some medium-chain triglycerides (MCTs), but also high in saturated fat.

Pea Milk

Higher in protein (6–8g per cup).

Environmentally friendly and hypoallergenic.

Pros:

Suitable for vegans and those with dairy allergies or intolerances.

Lower in saturated fat.

Often fortified with key vitamins and minerals.

Cons:

Not all brands are fortified equally — always check the label.

Lower in protein, unless you choose soya or pea milk.

Can be more processed and contain additives like gums or sweeteners. Some brands of pea milk actually taste a little like weak pea soup.

Which Is Better?

It depends on what you need:

For protein: Dairy, soya, or pea milk are best.

For bone health: Choose dairy or a well-fortified plant milk.

For weight management: Almond or unsweetened plant milks may help due to lower calories.

For allergies or ethical reasons: Fortified plant milks are a good dairy-free alternative.

For sustainability: Oat and pea milk generally have a lower environmental footprint than dairy.

Bottom Line

There’s no universal “best” milk, just what’s best for you. If you’re drinking milk for its nutritional benefits, opt for unsweetened versions and check for fortification. Whether you prefer dairy or a plant-based option, the key is making sure it supports your dietary needs and lifestyle.

Tip: Always read the label. Look for added calcium (at least 120mg per 100ml), B12, vitamin D, and no added sugars for the healthiest choices.

The Rise of Vegan Sushi: A Fresh Wave in Plant-Based Dining

Sushi has long been a staple of Japanese cuisine, loved around the world for its delicate flavours, artistic presentation, and versatility. 

Traditionally centred around raw fish and seafood, sushi might not seem an obvious choice for those following a vegan or plant-based lifestyle. 

But that’s rapidly changing. An exciting culinary revolution is underway, and vegan sushi is making serious waves.

Why the Sudden Surge?

Several key factors are driving the upsurge in vegan sushi:

Growing Veganism: As more people embrace plant-based diets for health, ethical, or environmental reasons, chefs and restaurateurs are innovating to meet demand. Vegan sushi offers an elegant and nutritious option that appeals to vegans, vegetarians, and flexitarians alike.

Sustainability Concerns: Overfishing, marine pollution, and habitat destruction have sparked greater awareness around the environmental impact of seafood. Vegan sushi removes the reliance on fish while keeping the artistry and enjoyment intact.

Health Consciousness: Many traditional sushi rolls use fatty fish like tuna or salmon. Vegan versions, made with vegetables, tofu, or legumes, are typically lower in saturated fats and free from mercury and microplastics sometimes found in seafood.

Culinary Creativity: Vegan sushi isn’t just about replacing fish, it’s about reimagining the dish entirely. Chefs are using inventive ingredients like marinated aubergine to mimic eel (unagi), tomato sashimi in place of tuna, and even watermelon “nigiri”. Avocado, cucumber, pickled radish, and shiitake mushrooms have also found a permanent place on vegan sushi menus.

What's In Vegan Sushi?

A wide variety of ingredients can be found in today’s vegan sushi, such as:

Tofu and Tempeh – grilled, marinated, or smoked for protein-rich fillings

Jackfruit – shredded and seasoned to resemble crab or pulled fish

Seaweed – for that familiar umami taste of the ocean

Fruits and Vegetables – mango, avocado, beetroot, asparagus, carrot, courgette

Plant-Based Creams – cashew or coconut-based sauces to mimic spicy mayo or wasabi mayo

Pickles and Ferments – pickled ginger, daikon, and kimchi for tang and texture

Where to Find Vegan Sushi in the UK

Vegan sushi isn’t confined to niche eateries anymore. High street brands like Itsu, Wasabi, and YO! Sushi now include plant-based options in their line-up. Independent vegan and fusion restaurants across London, Manchester, Bristol, and Edinburgh are also turning out stunningly beautiful vegan sushi platters.

Some British supermarkets carry vegan sushi including Morrison's Waitrose, Tesco and Salisbury's.

For those who like to try their hand in the kitchen, making vegan sushi at home has become easier than ever. You can find sushi-making kits online or in major supermarkets, along with easy-to-follow recipes using common ingredients.

Is Vegan Sushi Here to Stay?

Absolutely. Far from being a fad, vegan sushi is part of a broader shift towards sustainable, ethical, and health-conscious eating. It allows diners to enjoy the elegance and satisfaction of sushi while aligning with their values. As plant-based cuisine continues to evolve, vegan sushi is likely to become even more innovative, diverse, and accessible.

Whether you're a committed vegan or just curious to explore new food trends, vegan sushi offers a fresh, flavoursome alternative that's as good for the planet as it is for your tastebuds. It’s a vibrant example of how culinary tradition can be reimagined in creative, compassionate, and delicious ways.

Celebrating 80 Years of the Vegan Society: A Legacy of Compassion, Health, and Change

In 1944, a small group of visionaries came together in the UK with a radical idea: to live entirely without animal products – not just in diet, but in all aspects of life. 

From that seed of compassion and conviction, The Vegan Society was born. This year marks 80 years since that historic moment, and it’s a milestone well worth celebrating.

The Birth of a Movement

Founded by Donald Watson and his peers, The Vegan Society coined the term “vegan” by taking the first and last letters of “vegetarian” – symbolising the beginning and end of the vegetarian journey. What started as a fringe lifestyle embraced by a few passionate individuals has since blossomed into a global movement.

Back then, veganism was misunderstood and often mocked. Today, it's mainstream, and the UK is one of the leading nations in the world for vegan innovation, products, and advocacy.

80 Years of Advocacy and Progress

Over the past eight decades, The Vegan Society has:

Campaigned tirelessly for animal welfare and ethical treatment.

Promoted plant-based living as a sustainable, health-conscious lifestyle.

Supported the development of vegan food standards and the now-familiar Vegan Trademark, helping consumers identify genuine vegan products.

Pushed for institutional change, working with schools, hospitals, and businesses to increase plant-based options and raise awareness.

Their legacy includes ground-breaking resources, educational campaigns, and a strong sense of community for vegans and the vegan-curious alike.

A Time for Reflection and Celebration

As we mark this 80-year milestone, it’s worth reflecting on just how much has changed. Veganism is no longer niche – it’s now a lifestyle embraced by millions, with supermarkets, restaurants, and even fast-food chains offering vegan options as standard.

Events across the UK and beyond are celebrating the Society’s anniversary, from plant-based food festivals to panel discussions on the future of ethical living. It's also a time to look ahead: towards a world where plant-based choices are not just available, but normalised and celebrated.

Why This Matters Now More Than Ever

In the face of climate change, global food insecurity, and continued exploitation of animals, the principles the Vegan Society was founded on are more relevant than ever. Choosing plant-based living is a personal act of kindness, but it's also a powerful tool for systemic change.

Join the Celebration

Whether you’re a lifelong vegan, a flexitarian, or just curious about reducing your impact, this anniversary is a chance to:

Try a new vegan dish

Support a vegan charity or business

Read about the history of veganism

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What Would Happen to the British Landscape If Everyone Became Vegan?

The idea of a fully vegan Britain is gaining traction as interest in sustainable and ethical eating continues to rise. 

But have you ever stopped to consider what the British countryside would look like if everyone made the switch to aals plant-based diet?

Some years ago a vegan said to me that she looked forward to the time when everyone as vegan and she would be able to see cows and sheep grazing in fields and know that they would be safe from anyone eating them.

When I pointed out to her that under those circumstances there would be no animals in the fields as farmers would only be growing vegetable crops, she was genuinely taken aback as she hadn't taken that into consideration. 

Over the years I have thought about how our landscape would change if everyone became vegan, which is why I have written this blogpost.

Farms, fields, and food systems would all undergo dramatic changes. In this post, we’ll explore the likely outcomes for the British landscape—both positive and negative—if the entire population went vegan.

The Positive Landscape Changes

1. Less Land Needed for Agriculture

One of the most significant changes would be a reduction in the amount of land needed to produce food. Animal agriculture is land-intensive. Grazing pastures, feed crops, and infrastructure for livestock take up around 85% of UK agricultural land—yet meat and dairy provide only about 32% of the calories we consume.

With no need for livestock, vast areas could be rewilded or used more efficiently for growing crops for human consumption.

2. Biodiversity Restoration

Rewilding previously grazed land would create opportunities to restore natural habitats. Native wildlife, such as red squirrels, pine martens, birds of prey, and pollinators, could return in greater numbers. Reintroducing woodland and wetlands could also boost biodiversity and help restore ecological balance.

3. Reduced Greenhouse Gas Emissions

Livestock farming contributes significantly to methane and nitrous oxide emissions—two potent greenhouse gases. A fully vegan Britain could cut agricultural emissions drastically, making it easier to meet climate targets and improve overall air quality.

4. Cleaner Rivers and Soils

The end of large-scale livestock farming would mean a reduction in slurry runoff, antibiotic residues, and overgrazing—all of which currently damage river ecosystems and soil health. This could lead to cleaner waterways, healthier fish populations, and more fertile land.

The Potential Drawbacks

1. Loss of Traditional Farming Landscapes

Iconic British scenes—rolling green pastures with grazing sheep, dry stone walls, and centuries-old farm buildings—are tied to livestock farming. If meat and dairy production ceased, many of these cultural landscapes might disappear or be radically altered.

2. Impact on Rural Economies

Many rural communities rely on livestock farming for income, employment, and local identity. A transition to plant-based agriculture or conservation-based land use would require significant investment in retraining, support, and infrastructure. Without this, some areas could face economic decline.

3. Over-Reliance on Imported Crops

Although the UK can grow a wide range of fruits, vegetables, and grains, some key vegan staples—like soya, nuts, and certain legumes—are often imported. If not managed carefully, a shift to 100% veganism could increase dependence on overseas agriculture, raising questions about food security and carbon footprints.

4. Land Use Dilemmas

Not all agricultural land in the UK is suitable for growing crops. Upland regions, such as the Scottish Highlands or parts of Wales, are better suited to grazing than arable farming. Without livestock, some of these areas may be underutilised unless rewilded or repurposed in other innovative ways.

5. Unexpected impacts

Wool is used in the making of clothing and also for insulation material for eco-friendly construction. The lack of wool would result in the use of man made fibres which might have knock-on impacts on broader society. 

Finding a Balanced Future

While a vegan Britain would bring sweeping environmental benefits, it also presents logistical, cultural, and economic challenges. Some experts argue that a mixed system—one that dramatically reduces but doesn't eliminate animal agriculture—might offer the best of both worlds.

This could involve:

Reducing meat consumption rather than total elimination.

Supporting regenerative and low-impact farming.

Using marginal land for sustainable grazing.

Combining rewilding with food production.

Conclusion

A fully vegan Britain would transform our landscapes, likely for the better in terms of environmental impact. However, the transition would not be without its costs. Thoughtful planning, support for rural communities, and sustainable land management would be essential to make such a vision work in practice.

Whether you're an advocate for plant-based living or simply curious about the future of food and farming, it’s clear that our dietary choices shape more than just our health—they sculpt the very land we live on.

What are your thoughts? Would you like to see more plant-based farming in the UK? Share your views in the comments below!