Monday, 17 July 2023
Alternatives to milk?
Kellogg's fan goes nuts over delivery
The competition, which was run in order to celebrate the release of Kellogg’s new Crunchy Nut flavour – Salted.
Benny Thomson who is from Blackfield near Southampton was the excited winner of a giant delivery of an 8.2ft box and a year’s supply of cereal.
A delivery truck, manned by two Crunchy Nut delivery drivers, made the winning journey to delight
Benny with the surprise enormous box, weighing in at a whopping 45kg.
The mega delivery coincides with research released revealing that we are a nation of cereal fanatics, getting through 15.4 billion bowls per year, approximately 462 thousand tonnes, which is enough to fill 185 Olympic swimming pools!
The average Brit munches through some18,124 bowls of cereal over their lifetime, which would weigh in at over half a tonne.
So it's no surprise cereal was crowned Britain’s favourite breakfast in a new survey (which found it’s regularly eaten by 82% of Brits) ahead of toast (64%) and porridge (47%), taking second and third place respectively.
But whilst the nation is agreed on their favourite breakfast, –the question of what to pair it with, and how, is another matter. Milk remains the most popular accompaniment, with 89% revealing this as their go-to.
However, the order in which the cereal and milk are poured, is up for debate. Proving a bone of contention, the research revealed 41% of Brits wouldn’t trust someone who puts their milk in first, whilst a quarter of Brits (25%) admitted they pour their milk in before their cereal.
Not tied down by tradition, the study revealed that Brits are keen to look beyond the classic milk pairing, with yoghurt (24%), coffee or tea (13%), fruit juice (8%), and even eating cereal with water (9%), as alternatives.
Whilst known as a popular choice for breakfast, 40% revealed they eat cereal before bed and a further 43% enjoy a bowl after breakfast, as a mid-morning snack.
Crunchy Nut holds the number one spot as Kellogg’s biggest cereal brand¹, and was invented in Manchester over 40 years ago, with the cereal still being made in the same factory to this day. Salted Caramel Flavour Twist is the first adaptation of Kellogg’s classic honey-nut coated, golden flakes since it was launched back in 1980.
Kellogg’s produces around 20 million kilograms of Crunchy Nut using over 1.3 million kilograms of peanuts each year, which is almost 600,000 boxes per week.
Rui Frias, Crunchy Nut senior brand manager, opined: “We've seen increasing demand for salted caramel options, so it made perfect sense when developing a new Crunchy Nut flavour that we give it a try - and we’re glad we did as the result is irresistible! We put a lot of care into each box of Crunchy Nut Salted Caramel – it takes around five hours to take a grain of corn and turn it into a Crunchy Nut flake, boxed up and ready to go.”
Competition winner Benny, said: “I'm really thrilled to have a won a year’s supply of Crunchy Nut Salted Caramel Flavour Twist! I have a been a fan of the cereal for as long as I can remember. Thank you, Crunchy Nut!”
Crunchy Nut Salted Caramel Flavour Twist is available now from most major supermarkets (£2.99 RRP)
Asda earns four awards at the prestigious 2023 Grocer Golds
Despite inflation reaching a 40-year high, Asda’s focus on providing great value for its customers was clear as the retailer won the Grocer’s weekly price comparison survey 32 out of a possible 50 times during the last 12 months, beating its nearest competitor by 20 wins. Asda had the lowest average basket price of £67.31 during this period, with its nearest rival over £3 more expensive.
Asda also won a further three awards at the event, many of which celebrated the initiatives the retailer launched to support consumers through the current cost-of-living crisis.
Asda’s new Just Essentials value range won best own brand range of the year following an incredibly successful launch.
The Just Essentials range comprises of 285 products specially formulated and designed to keep households running on tight budgets. Just Essentials has become a firm favourite with many families with over10m customers regularly shopping from this range.
The supermarket’s leading Kid’s eat for £1 café deal, developed to support communities by providing affordable meals for children, was also awarded Initiative of the Year. Launched to support families across the key holiday periods, the retailer has served over 1.7 million meals to date, which peak to over 80,000 a week during the school holidays.
Due to its popularity, the initiative has now been extended until the end of the year. The scheme was lauded by the judges for its ambition, reach and longevity. It was a worthy follow-up to Marcus Rashford’s campaign to tackle holiday hunger, according to the judges and evolved into something more multifaceted offering continued support for customers.
To top it off, Asda was also crowned Online supermarket of the year, beating the competition thanks to its appetite for growth and innovation. Thanks to its operational developments, Asda’s online offering now covers 99.5% of the population across the UK and delivered more than 39 million orders last year. The supermarket also cemented its position in the quick-commerce market throughout 2022, running partnerships with third-party platforms across most of its stores. These quick-commerce offerings resulted in a 164% sales uplift year on year.
Commenting on the wins, Mohsin Issa, Asda co-owner, said: “We’re obviously incredibly proud to have been recognised with so many awards at this year’s Grocer Golds, especially for the initiatives we’ve launched to support shoppers though these challenging times.
“Offering customers great quality at affordable prices is at the heart of what we do – and we’re delighted to have been recognised by the Grocer as the lowest priced supermarket for the 26th year in a row. Initiatives like Just Essentials and Kids Eat for £1 are just some of the innovative new ways we’re driving even better value for Asda shoppers."
He went on to say: “These wins are all testament to all our colleagues who work incredibly hard every day to help us keep the quality of our products high and the prices reliably low for customers – so I wanted to say a huge thank you for their continued dedication.”
In addition to The Grocer Gold wins, Asda was also named the UK’s lowest-priced supermarket for the ‘big weekly shop’ by Which? in June, a title that the retailer has held every month for the past three and a half years.
Asda and BBC Children in Need work together
BBC Children in Need and Asda have launched Fuelling Potential, which is a brand-new campaign to ensure that no child is ever held back by food insecurity.
Over the next three years Asda & BBC Children in Need are aiming to change the lives of 100,000 children by helping to ensure they have access to nutritious meals while having fun at BBC Children in Need funded holiday sessions that help to boost their mental health and physical wellbeing.
The campaign is part of Asda’s broader Better Starts campaign, the aim of which is to improve outcomes for five million young people over five years.
As part of the campaign, BBC Children in Need have released findings of a new Censuswide survey which sheds light on how children and their parents are feeling in the lead up to the summer holidays, about food insecurity and their ability to entertain their children throughout the holidays.
The nationwide survey found that:
79% of parents surveyed say that rising costs are likely to affect their plans this summer
63% of parents surveyed are concerned about being able to provide food for the family this summer
66% of parents surveyed have cut down on spending on activities and trips due to the rise in the cost of living
63% of parents surveyed have changed the type of food they buy
A quarter of children surveyed (25%) worry at least once a week about having enough food to eat
1 in 5 (22%) of children surveyed say they have missed or had a smaller meal at least once in the last month because their family didn't have enough food.
BBC Children in Need’s CEO Simon Antrobus, said: "We're obviously enormously grateful to our longstanding partner, Asda, for their continued backing and support and their commitment to making a difference to young lives.
"Over the next three years Fuelling Potential will help us support even more local charities and projects working to combat food insecurity in communities all over the UK, helping more children and young people to thrive and be the very best they can be."
As part of the Fuelling Potential campaign, Asda will offer £1 meals to all children who visit the Asda café throughout the school holidays during the summer and half price adult meals from 3pm daily. And throughout the school summer holidays, selected Asda Stores will be hosting various Pudsey Themed activities and summer clubs.
Jo Warner, Senior Director of Corporate Responsibility and ESG at Asda, said: "We know this year will be particularly hard for families facing increased costs over the Summer holiday period, so we’re really delighted to partner with BBC Children in Need to provide meals and activities over the summer holidays. Also, low-cost meals will be available in Asda cafés throughout the summer, with a family of four being able to access a hot, nutritious meal for as little as £8.50."
Supporting the campaign, Rachel Stevens said: "It's vital children and young people aren’t held back by food insecurity, which is why I’m delighted to be supporting BBC Children in Need and Asda’s Fuelling Potential campaign.
"Providing children with a positive start in life is key to their development and overall wellbeing and ensuring their basic needs are met with a nutritious meal helps them thrive. I’m calling on families, colleagues, and customers to get behind this campaign and help make a difference to the lives of vulnerable young people in local communities across the UK."
For details please visit https://rb.gy/n4wv1.
Specialist Food, Drink and Lifestyle PR Agency Raw Expands at Pace
And to ensure it can properly resource its growing client base, RAW has recruited highly experienced PR practitioner and influencer Cheska Hull.
Commenting on behalf of RAW, co-director Hayley Reynolds, says: “We're delighted to not only be growing in line with our current clients, but also adding to our portfolio of award-winning businesses which are leading the way in their various categories."
Hayley went on to say: "We're in the fortunate position of only working with those who we truly believe in, who share similar values and ethos as RAW, with sustainability and the pursuit of excellence as key drivers.”
Hayley continued“ It is exciting to have Cheska on our ever growing team. Cheska previously starred in BAFTA award-winning reality show 'Made In Chelsea' as well as running her own PR company for five years and she's a popular influencer in her own right, with an incredible black book of highly valuable contacts.”
Cheska added: “It's brilliant to be working with such a creative and vibrant team here in Devon. We represent the best food, drink and lifestyle brands from both the South West region and further afield. Although based in Devon, RAW has the same skills, contacts and resources as any London based agencies. It also has the added knowledge of the Westcountry. It's great to have found a company like that in the county I love living and raising a family in.”
Cheska joins the already vibrant and incredibly talented team which includes the outstanding Lucy Johnson, Harry Hook, Kath Hope, Martin Hesp, Danielle Merchant, Emilie Morris, Hanna China and Anna Roses.
Commenting on its appointment of RAW for all its PR activity, Emily Harmon, who oversees the project at The Collective at Woolsery in North Devon, says: “RAW is truly passionate about all they do and, within a few short weeks of working together, have already gained national coverage for our newly launched accommodation. I'm looking forward to the months ahead working with the team, there.”
The Collective at Woolsery is now offering the choice of seven utterly stunning places to stay that are luxurious, opulent and beautifully designed and well-appointed.
Each has its own unique character, drawing on the history and heritage of the village and telling its own story through a stunning aesthetic carefully designed by New Heritage Design. With the on-site The Farmers Arms, Woolsery is rapidly becoming one of Devon's most exciting culinary destinations. To find out more about The Collective at Woolsery please visit the website, here https://woolsery.com.
Assisting with RAW's growth plan, Hayley recently completed the Goldman Sachs 10,000 Small Businesses programme which helps entrepreneurs create jobs and economic opportunities by providing access to education and business support.
It equips them with the tools to grow sustainably and unlock their full potential. The course has helped cement RAW's position as one of the country's leading food, drink and lifestyle PR agencies. Hayley founded RAW in 2011 and now runs the business with her husband Jonathan Reynolds. Hayley is also on the board of Food Drink Devon, a membership of the county's leading food and drink producers, retailers, hospitality venues and related businesses dedicated to serving up the best produce from the county.
RAW's current clients include Trewithen Dairy, Salcombe Gin, Kamado Joe, Flapjackery, Luscombe Drinks, Masterbuilt, Matthews Cotswolds Flour, The Collective at Woolsery, Sandford Orchards, Hattiers Rum, Darts Farm, Hub RWY, Sandridge Barton, Salcombe Brewery, Devonia Water, Owens Coffee, Food Drink Devon, The Food Works SW, Blackpool Sands, New London Light, England's Seafood Feast, Taste East Devon and South West Wine School.
Leisure Inn Penny Royal, Tasmania, unveils exciting upgrades
Friday, 14 July 2023
The General Wins for Sandford Orchards
An obviously delighted Barny Butterfield, Chief Cidermaker at Sandford Orchards said: “We're really over the moon to have our ciders recognised at such a prestigious competition which judged a huge range of ciders from more than 20 different countries across the globe."
He went on to add: "At 8.4%, we like to see our The General is the Godfather of our vintage ciders. It's aged for a minimum of six months in our ancient oak vat. It has already won gold at The World Cider Awards in 2021 so winning another gold and then the category trophy has confirmed that the cider experts really think this is a very special drink, indeed.”
Barny continued: “The icing on the cake is the fact that we won the same Tannin Led category trophy last year, with our Sandford Reserve, so we're retaining our status as reigning category champions. We fought off stiff competition from over 20 ciders from five different countries all over the globe to win the trophy for the second time in a row.
"The judges tried and tasted ciders from all over the world and then returned to award the prize to the cider that was made in a vat a mere six feet away from the cider that won last year! This is something that no other cidermaker has ever achieved, so we are, clearly, incredibly proud.”
The General - Mighty Vat-Aged Cider (ABV 8.4%)
The General is viewed as the Imperial Stout of Sandford Orchards' vintage range. This super rich cider is bold and satisfying with the flavours of Seville orange, plum and baked apple. It's rich and rewarding with a long finish and is a superb complement to gamey meats or a full Sunday roast.
The judges said: “The General is bright and pleasing with a great bittersweet flavour with dried fruit and hints of spice, married with toffee apple. Good clean tannin interlaced with balancing acid and a wonderful textural quality, this is a fantastic cider!”
Now in its 13th year, The International Cider Challenge is the most authoritative, respected and influential cider competition in the entire world. The International Cider Challenge is founded on a rigorous and independent judging process, which serves to reward and celebrate the diversity and range of styles of international cider. Ciders entered into the tasting categories are blind tasted by an expert panel of independent judges and assessed according to their taste, appearance and aroma.
Founded in 2002, independent, family-owned Sandford Orchards is based in Crediton, Mid Devon in the oldest working cider mill in the UK. The area has long been known as one of the most fertile parishes in all of Britain, both for its grazing and ability to grow apples. Crediton sits in the lee of the moors, so receives the right amount of rain and the right units of heat in summer.
For further information on Sandford Orchards please visit www.sandfordorchards.co.uk, follow Sandford Orchards on Twitter, Facebook and Instagram.
Celebrating National Wine and Cheese Day
Henry's love of cheese began as a child when his father, who operated a French restaurant in Brighton, introduced him to Gaperon a cow's milk cheese with garlic and peppercorns it was this moment when he realised there was another world of cheese.
Henry recalls trying Brie de Meaux for the first time; “It seemed to have a life of its own, oozing, runny and making its way off the board whilst I scooped up mouthfuls of this liquid joy with pieces of bread.”
Now running a restaurant himself that is known for the quality of its produce and its authentic French cooking Henry says: “Europeans are remarkable producers of great cheese and they know how to make their cheeses stand out, offering a wonderful basket of options for a restaurant that changes its menu on a daily basis.”
Cheeses will vary according to their terroir, location and climate and vary according to the seasons. Hard cheeses mature for some 12 months and benefit from the qualities of summer milk (more flowers in the cows' feed, more carotene, etc.), the same applies to shorter maturing cheeses which are produced in spring.
One of Henry's choices for the restaurant would be Époisses, a soft-ripened, washed-rind cheese made from raw cow's milk in the city of the same name.
Époisses has a strong flavour profile and an almost melting quality and is also known for its strong aroma. According to Henry, the cheese would be lovely served with a White Burgundy perhaps like a cellar-aged Montrachet or a Côtes Catalanes for its minerality.
He loves a Camembert paired with a vin jaune and for those who are looking to try something different for National Wine and Cheese Day, he'd suggest opting for a St. Marcellin, which is a soft, creamy cheese with gentle acidity, served simply with a crusty baguette paired with a Mâcon Chardonnay.
When it comes to harder cheeses, Henry would suggest a Tomme de Savoie, which is the oldest of the region's cheeses and with its straightforward taste and delicate, subtle flavours the cheese would pair perfectly with a glass of Roussette de Savoie.
For a ready and easy summer meal, place a slice of Bleu des Causses onto a freshly grilled steak, as the meat rests the cheese will melt to become a deliciously creamy sauce. Very good when served with a crisp green salad and a glass of lightly chilled Fleurie.
For more information and details of the French cheeses available in the UK visit: https://dairy-products-from-france.com/cheese/all-cheeses/
Incidentally, Henry is chef and co-owner of London's award-winning restaurant, Bouchon Racine which opened to great critical acclaim in November 2022. He has worked as a chef and chef consultant for forty years and is admired by chefs, critics, food writers and French food lovers.
Enjoy Celebrate Afternoon Tea Week With Darts Farm's Cream Tea Hamper Darts Farm
Cream Tea Hamper (starting at £29 from www.dartsfarm.co.uk)
This hamper has everything that you'll require to create a delicious Devonshire cream tea. You really can't beat a freshly baked Ryder's Bakery scone, especially when it is topped with a dollop of Rodda's clotted cream and Waterhouse Fayre strawberry jam alongside a freshly brewed cup of tea.
They've also included two bottles of Luscombe's refreshing Sicilian Lemonade. There's only one question, cream or jam first? For an extra special treat, why not add a G&T or bottle of Devon sparkling fizz from Darts Farm's own Pebblebed Vineyards?
The contents are:-
Ryder's Bakery Scones x 4
A family run business, Ryder's have been hand-crafting their amazing baked goods in Devon for almost 50 years. Shaun & his son Sam use only traditional methods to hand-bake their classic Devonshire scones.
Waterhouse Fayre Strawberry Jam
Ann and Neil Stallard began making their award-winning jams and preserves here in Devon with open preserve pans in small batches, to ensure maximum flavour and top quality!
Luscombe Sicilian Lemonade 27cl x 2
Based in South Devon, Gabriel David and his family have been crafting these delicious organic drinks for 45 years. By sourcing ingredients only from growers they know and trust they can guarantee that only the best goes into their bottles. This tangy, traditional lemonade is wonderfully refreshing.
Rodda's Clotted Cream 200g
When it comes to clotted cream, you simply cannot beat Rodda's. A family business with over 120 years of expertise, their rich and delicious cream is made using local Cornish milk and their traditional cooking method which gives it the perfect golden crust!
Brew Tea Bags (15)
Only hand-picked, rolled, whole-leaf tea goes into every batch of Brew Tea, which gives the amazing flavour.
Cream Tea hampers are available to buy in store and from www.dartsfarm.co.uk for nationwide delivery. Cream teas can also be enjoyed in Darts Farm's restaurant and Cow & Cacao Café!
By the way, at times hamper contents may vary due to stock availability, but items will be replaced with products of the same or higher value and quality.
For further information on Darts Farm please visit www.dartsfarm.co.uk and follow Darts Farm on Twitter, Facebook and Instagram.