Top food, drink and lifestyle PR agency, RAW earns new awards and more

Besides an absolute flurry of new business wins, RAW has been very deservedly shortlisted for two categories in the inaugural TheBusinessDesk.com South West Business Masters Awards. 

RAW, which is a truly leading food, drink and lifestyle PR agency is amongst the select few in the 'Hospitality & Leisure' and 'Creative & Media' categories.

The shortlist announcement comes hot on the heels of RAW winning a number of very high profile new business accounts. 

Over the summer months, The Watercress Company, Royal Warrant holder DukesHill, leading online organic grocery retailer Eversfield Organic and the Millbrook Inn in South Devon have come on board as new clients. 

The brilliant food and drink innovation centre, The Food WorksSW has signed up the agency for a second project, following the success of their work with them earlier this year.  RAW also started working with The Collective at Woolsery in North Devon earlier this summer.

Further extending its team to support the new business wins, Rebecca Payne has joined RAW in a freelance capacity bringing with her a wealth of experience in PR, especially within broadcast media having headed up Press and PR for ITV Westcountry for a number of years. 

Rebecca says: “It's fantastic to be a part of the RAW team at such an exciting time of growth for the agency and this really complements the work I also do for Denhams Digital.” 

To which, co-founder of the Devon based PR agency, Hayley Reynolds adds:  “We have such an outstanding team all of whom have an impressive cross section of skills within the media, PR and broader marketing space. 

"Everyone works remotely, however there's an extremely strong and totally united approach to all with creativity and passion for the industry in abundance.” 

Hayley went on: “We are obviously absolutely thrilled to have extended our portfolio with such high calibre national businesses. Alsdo, we feel truly honoured to have been recognised in TheBusinessDesk.com's South West Business Masters Awards in two such competitive categories."

This is the first time TheBusinessDesk.com South West Business Masters Awards will be held in the South West with the awards announced at Bristol Harbour Hotel on Thursday, November 9th.

RAW's current prestigious client list include such outstanding food and drink companies as: The Watercress Company, DukesHill, Eversfield Organic, Trewithen Dairy, Salcombe Gin, Kamado Joe, Flapjackery, Luscombe Drinks, Masterbuilt, Matthews Cotswold Flour, The Collective at Woolsery, Sandford Orchards, Hattiers Rum, Wickhams, Millbrook Inn, Darts Farm, Sandridge Barton, Sharpham Dairy, Salcombe Brewery, Devonia Water, Owens Coffee, Food Drink Devon, The Food Works SW, Blackpool Sands, New London Light, England's Seafood Feast, Taste East Devon and South West Wine School. 

If you feel that your food or drink company would benefit from being represented by RAW, please visit them here https://rawfoodanddrinkpr.co.uk.

That's Food and Drink would like to add our praise to RAW for all its support it has offered ourselves and their clients in recent years.

Specialist Food, Drink and Lifestyle PR Agency Raw Expands at Pace

Our friends over at Specialist Devon-based food, drink and lifestyle PR agency RAW are expanding at great pace and, amongst a number of recent new business wins, is now working splendidly with The Collective at Woolsery.  

And to ensure it can properly resource its growing client base, RAW has recruited highly experienced PR practitioner and influencer Cheska Hull. 

Commenting on behalf of RAW, co-director Hayley Reynolds, says: “We're delighted to not only be growing in line with our current clients, but also adding to our portfolio of award-winning businesses which are leading the way in their various categories."

Hayley went on to say: "We're in the fortunate position of only working with those who we truly believe in, who share similar values and ethos as RAW, with sustainability and the pursuit of excellence as key drivers.”  

Hayley continued“ It is exciting to have Cheska on our ever growing team.  Cheska previously starred in BAFTA award-winning reality show 'Made In Chelsea' as well as running her own PR company for five years and she's a popular influencer in her own right, with an incredible black book of highly valuable contacts.”

Cheska added: “It's brilliant to be working with such a creative and vibrant team here in Devon.  We represent the best food, drink and lifestyle brands from both the South West region and further afield. Although based in Devon, RAW has the same skills, contacts and resources as any London based agencies. It also has the added knowledge of the Westcountry. It's great to have found a company like that in the county I love living and raising a family in.”

Cheska joins the already vibrant and incredibly talented team which includes the outstanding Lucy Johnson, Harry Hook, Kath Hope, Martin Hesp, Danielle Merchant, Emilie Morris, Hanna China and Anna Roses. 

Commenting on its appointment of RAW for all its PR activity, Emily Harmon, who oversees the project at The Collective at Woolsery in North Devon, says: “RAW is truly passionate about all they do and, within a few short weeks of working together, have already gained national coverage for our newly launched accommodation.  I'm looking forward to the months ahead working with the team, there.” 

The Collective at Woolsery is now offering the choice of seven utterly stunning places to stay that are luxurious, opulent and beautifully designed and well-appointed. 

Each has its own unique character, drawing on the history and heritage of the village and telling its own story through a stunning aesthetic carefully designed by New Heritage Design. With the on-site The Farmers Arms, Woolsery is rapidly becoming one of Devon's most exciting culinary destinations. To find out more about The Collective at Woolsery please visit the website, here https://woolsery.com.

Assisting with RAW's growth plan, Hayley recently completed the Goldman Sachs 10,000 Small Businesses programme which helps entrepreneurs create jobs and economic opportunities by providing access to education and business support.  

It equips them with the tools to grow sustainably and unlock their full potential.  The course has helped cement RAW's position as one of the country's leading food, drink and lifestyle PR agencies. Hayley founded RAW in 2011 and now runs the business with her husband Jonathan Reynolds. Hayley is also on the board of Food Drink Devon, a membership of the county's leading food and drink producers, retailers, hospitality venues and related businesses dedicated to serving up the best produce from the county.  

RAW's current clients include Trewithen Dairy, Salcombe Gin, Kamado Joe, Flapjackery, Luscombe Drinks, Masterbuilt, Matthews Cotswolds Flour, The Collective at Woolsery, Sandford Orchards, Hattiers Rum, Darts Farm, Hub RWY, Sandridge Barton, Salcombe Brewery, Devonia Water, Owens Coffee, Food Drink Devon, The Food Works SW, Blackpool Sands, New London Light, England's Seafood Feast, Taste East Devon and South West Wine School. 

https://rawfoodanddrinkpr.co.uk.

Gourmet Raw Launches New Raw Crisps

British-based raw food specialist Gourmet Raw will be launching a new addition to their range in mid January 2012.

Their new raw crisps are the perfect snack, with nothing to feel guilty about: made from sprouted buckwheat, which is full of protein and fibre, Gourmet Raw then add locally grown vegetables, herbs and seeds that are crammed full of vitamins and minerals. Each variant is slowly dried in order to retain all the naturally occurring enzymes and nutrients present in the carefully selected ingredients.

Every packet contains no preservatives, binders or chemicals...just 100% natural ingredients packed with goodness.

Available as Red pepper, Beetroot or Spicy Thai, each packet will retail for £1.99 and is:

✓ 100% natural ✓ organic ✓ dairy free ✓ wheat free

raw & living ✓ gluten free ✓ vegan ✓ non GM ✓ prepared under 40.5 ̊C

www.gourmetraw.com and select independents.

FACTFILE:

Gourmet Raw believes in making healthy tasty food that’s actually good for you.

They don’t cook their ingredients: they keep them raw so they retain all the enzymes and nutrients that occur naturally. With all the enzymes and nutrients alive and well, Gourmet Raw foods will boost your system, aid digestion and help you take on more energy.

Principles of Raw Food

A raw food diet is based on the belief that the most healthy food for the body is uncooked. Although most food is eaten raw, heating food is acceptable as long as the temperature stays below 40.5°C.

Proponents of the raw diet believe that enzymes are the life force of a food and that every food contains its own perfect mix. These enzymes help us digest foods completely, without relying on our body to produce its own cocktail of digestive enzymes.

It is also thought that the cooking process can destroy vitamins and minerals and that cooked foods not only take longer to digest, but they also allow partially digested fats, proteins and carbohydrates to clog up our gut and arteries.