Tesco slashes more prices, and this time it’s good news for parents, too

Today, Tesco has  announced another round of price cuts, with prices sliced on over 50 products as it continues to pass savings on to customers.

This time round parents will be set to see some of the biggest benefits, with Tesco slashing the cost of some Pampers nappies by 16% and cutting prices across a range of branded and own-brand baby products from Johnsons Baby Shampoo to Florence and Fred Cotton buds. In total, this week Tesco is reducing the prices of almost 60 products available in its larger stores, with a quarter of the cuts in the baby aisle.

But its not just parents who can make savings. Other products seeing some of the biggest reductions are six packs of Tesco yoghurt drinks (down 17%), Tesco Garlic Mayo (cut by 14%) and Tesco Kind and Pure Facial Cleansing Wipes (reduced by 19%).

This is part of Tesco’s commitment to pass on savings to customers whenever possible. Tesco announced cuts on 500 lines in June and has continued to cut prices on hundreds of products in recent weeks, with a wide variety of products including milk, pasta, cooking oil and broccoli now at lower prices.

Tesco Chief Product Officer Ashwin Prasad said: “We're aware that household budgets remain under pressure, and so I'm really pleased to announce price cuts across a further range of products, including key products popular with young families.

“This latest round of price cuts is just another sign of our commitment to pass on savings to our customers wherever we are able, and we will continue to work with our suppliers to bring down prices on the items that our customers put in their trolley or basket week-in, week-out.”

The cuts are the latest action from Tesco to support customers amidst current cost-of-living pressures. Earlier this month Tesco announced that it was replacing more than 50 branded lines stocked in Express stores with more keenly-priced alternatives (many of them own-brand) to help save shoppers money.