A brand new line of quintessentially British pies is being launched into stores this month (November) by Walkers. This traditional brand, known for its authentically British pies, is undertaking a complete re-launch and branching into the hot pie sector. The new hot pie range is designed to appeal to those looking for premium produce that stands out from the crowd.
The new range of Walkers pies includes three different varieties of two-pie packs; Supreme Steak & Stilton, Sumptuous Steak and Classic Chicken, White Wine & Mushroom (2 x 250g) and a single Glorious Chicken & Chorizo Pie (250g). These mouth-watering, impeccably flavoured pies are perfect for foodies seeking high quality wholesome British produce.
The year 2012 will bring a host of prestigious events to the UK and what better way to celebrate than with a perfectly British pie. Embracing the brand’s love for all things British, the packaging comprises a bright and bold Union Jack design. These pies are ideal for dinner parties with a difference and as a hot gastronomic treat for friends and family.
Walkers uses only the best quality British meats in its pies. Superbly flavoured with herbs, spices and complementary ingredients such as Stilton and Chorizo, each pie is skilfully encased in a rich and crisp short crust pastry.
With a distinct heritage in pie making, Walkers was born from Walker & Son, founded in Leicester in 1824. The brand has grown over the years and as well as launching the new hot-pie range, now also offers the re-branded Walkers Pork Pie, which will also include the new Union Jack themed branding.
The hot pie range is available from 14th November in Waitrose supermarkets. The single pie retails at the RRP of £2.79 and the two-pack pies at £4.99.
Walkers also has a cold pie range, consisting of The Picnic Pie (148g), The Crispy Classic (300g) and The Original (440g) available in The Co-operative, Sainsbury’s, Morrisons and Waitrose and retailing between £0.95 - £2.99 respectively.
For more information on Walkers and its range of pies, please see www.walkerspies.co.uk
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