Why Restaurants, Pubs, and Eateries Should Avoid Loud Background Music

In recent years, loud background music has become a common feature in many restaurants, pubs, and eateries. 

While some believe it creates a lively atmosphere, there are numerous reasons why this trend can have a negative impact on the dining experience. Here’s why these establishments should rethink the volume of their background music:

1. Conversation Becomes Impossible

One of the primary reasons people visit restaurants and pubs is to enjoy time with friends, family, or colleagues. Whether it’s a casual meal or a more formal gathering, conversations are a central part of the experience. 

Loud background music can make it difficult, if not impossible, to engage in meaningful conversation. Diners find themselves raising their voices to be heard, leading to discomfort, frustration, and even a strained atmosphere. When conversation becomes a struggle, the enjoyment of the meal or drink can significantly diminish.

2. It Detracts From the Dining Experience

For many, dining out is more than just eating; it’s an experience. People want to appreciate the flavours, aromas, and textures of their food in a relaxed setting. Loud music often distracts from this, making it harder to focus on the culinary journey. Research has shown that loud noise can interfere with our ability to properly taste food, as it desensitises our perception of flavours. This means that what could have been an extraordinary meal may be reduced to something forgettable simply because the music drowned out the finer details of the dining experience.

3. Stress and Discomfort for Patrons

High noise levels, including loud music, can lead to increased stress and anxiety. What should be a relaxing evening out can quickly turn into an unpleasant experience when the environment feels chaotic. For patrons who are sensitive to noise or suffer from hearing impairments, the stress can be even more pronounced, making them less likely to return. A calm and inviting atmosphere, with music at a moderate volume, fosters comfort and encourages customers to stay longer and spend more time enjoying their meal or drink.

4. Impacts Staff Performance

It’s not just customers who suffer from loud background music – staff are affected too. In a busy restaurant or pub, clear communication is essential. If staff members have to shout orders to each other over blaring music, mistakes are more likely to happen, whether it’s incorrect orders or miscommunication about customer needs. Additionally, the noise can contribute to fatigue and stress among employees, ultimately impacting their performance and mood. A calmer, quieter atmosphere allows staff to work more efficiently and maintain a pleasant demeanour towards customers.

5. Alienating a Segment of Customers

Loud music may appeal to a younger, more energetic crowd, but it can alienate other demographics. Families with young children, older patrons, or people looking for a quiet, relaxed evening out are unlikely to return if they are overwhelmed by excessive noise. A balance between atmosphere and comfort is crucial to ensuring that a wide range of customers feel welcome and at ease in the establishment. Failing to strike that balance can drive away customers who value a more peaceful environment.

6. Legal and Health Implications

While this may be less commonly discussed, noise levels in public spaces can sometimes border on the illegal. Excessive noise may contravene local regulations, particularly if it disturbs neighbouring businesses or residential areas. Additionally, exposure to prolonged loud music can lead to hearing damage, both for staff and regular patrons. By keeping background music at a reasonable level, restaurants and pubs can help protect their staff from potential long-term health risks while adhering to local noise ordinances. It can also adversely impact people who are on the Autistic Spectrum, those suffering from Tinnitus,  etc.

7. Encourages Longer Stays and Repeat Business

A comfortable atmosphere invites patrons to stay longer and enjoy more of what the restaurant or pub has to offer. When background music is loud, people are often eager to leave quickly after eating or drinking, which can reduce the overall time spent in the establishment and lower sales. On the other hand, when the environment is conducive to conversation and relaxation, customers are more likely to order additional items like desserts, drinks, or coffee, boosting revenue. Satisfied customers also become repeat customers, returning time and again to enjoy the relaxed atmosphere.

Conclusion

While background music can certainly enhance the ambiance of a restaurant, pub, or eatery, it’s essential that it complements rather than overpowers the dining experience. Loud music disrupts conversation, detracts from the enjoyment of food, and can create an atmosphere of stress and discomfort. By keeping music at a moderate volume, establishments can ensure a more pleasant and welcoming environment for all patrons, ultimately improving customer satisfaction and encouraging repeat business.

Why Eating Places and Retail Establishments Should Stop Playing Loud Music

Sometimes sounds make us flip

In today's fast-paced world, finding a moment of peace can be a challenge. Whether you're grabbing a bite to eat at your favourite restaurant or browsing through a retail store, these moments should offer a respite from the hustle and bustle of daily life. 

However, an increasing number of establishments have embraced the trend of playing loud music, often to the detriment of their customers' experiences. Here’s why it’s time for eating places and retail establishments to turn down the volume.

The Impact on Customer Experience

One of the most significant reasons to reconsider loud music in public spaces is its impact on the customer experience. When dining out, people seek to enjoy their meals in a relaxed atmosphere, often accompanied by conversation. However, when music is too loud, it can make conversation difficult, forcing patrons to raise their voices just to be heard. This creates an unpleasant dining environment and can deter people from returning to the establishment.

Similarly, in retail settings, loud music can be more of a distraction than an enhancement. Shoppers often visit stores to unwind or enjoy a leisurely browse. When music blares through the speakers, it can create a stressful atmosphere that hinders the shopping experience. In some cases, it may even drive customers away before they’ve had a chance to make a purchase.

Health and Well-being Concerns

Beyond the immediate impact on customer experience, there are broader health and well-being concerns associated with loud music in public spaces. Prolonged exposure to high decibel levels can lead to hearing damage, which is a serious concern, especially for employees who are subjected to it throughout their shifts. Moreover, loud environments can contribute to increased stress and anxiety levels, both for customers and staff, diminishing the overall enjoyment and well-being of everyone involved.

In a world where mental health is becoming an ever-more pressing concern, creating environments that promote calmness and relaxation is crucial. By turning down the music, establishments can contribute to a more serene atmosphere, which can positively affect customers' mood and encourage them to stay longer, return more frequently, and, ultimately, spend more money.

The Argument for Subtlety

Music, when used thoughtfully, can enhance the ambiance of a space without overwhelming it. Soft background music can create a welcoming environment that complements the dining or shopping experience. It can set the tone for the establishment, whether it’s a cosy café with soft jazz playing in the background or a high-end retail store with elegant classical music.

The key is subtlety. Music should never be the focus; rather, it should serve as an unobtrusive backdrop that adds to the overall atmosphere without overpowering it. This approach not only improves the customer experience but also shows a level of consideration and respect for patrons’ comfort.

Catering to a Diverse Audience

Another important consideration is the diversity of customers. Not everyone enjoys the same type of music, and what might be appealing to one person could be irritating to another. By keeping music at a lower volume, establishments can cater to a broader audience, allowing customers to focus on what they came for—whether that’s enjoying a meal, shopping, or simply spending time in a pleasant environment.

Furthermore, in an age where inclusivity is valued more than ever, it’s important to consider those with sensory sensitivities. Loud music can be overwhelming and distressing for individuals with autism, anxiety disorders, or other conditions that affect sensory processing. Lowering the volume or offering quieter zones within the establishment can make these spaces more accessible and welcoming to everyone.

Conclusion

While music can undoubtedly enhance the atmosphere of a restaurant or retail store, it should be used with care. Loud music often detracts from the customer experience, poses health risks, and can alienate a diverse range of patrons. By opting for softer, more subtle music, eating places and retail establishments can create environments that are comfortable, inclusive, and ultimately more enjoyable for everyone. Customers who are ASD, for example, can find loud music to be very distressing. Some retailers like Aldi acknowledge this issue by having "quiet hours" but perhaps loud music should become the exception and not the rule?

It's time to turn down the volume and let the quality of the food, service, and products speak for themselves. After all, in a world filled with noise, sometimes the most powerful statement is a quiet one.

https://thatsfoodanddrink.blogspot.com/2023/08/when-noise-annoys-aldi-is-here-to-help.html

Signature Brew, the Biggest Noise in Beer Is Crowdfunding

Signature Brew (www.signaturebrew.co.uk), the London-based brewery famed for collaborating with internationally renowned musicians & bands has launched their third crowdfunding campaign. Founded by a brewer and a musician with one simple philosophy, to brew beer that makes music better, Signature Brew is raising funds to fuel their growth over what is going to be a seminal two to three years for the brand.

The only UK brewery to have won SIBA's Brewery of the Year twice, Signature Brew are backed by a community of artists, with many personally investing in the brewery and playing an important, active role in the development of the business. 

They've worked with more bands and musicians than any other brewery in the world from The Prodigy to Lola Young, and Hot Chip to Hospital Records, IDLES to The Darkness, Signature Brew proudly work across all genres and demographics.

Since 2011 they've built their Community of artists, brands and venues and are now London's biggest independent brewery. Through flagship beers Studio Lager and Roadie All-Night IPA they're bringing their passion of uniting people through the power of incredible beer, great music and unforgettable experiences to the masses.

From their state-of-the-art brewery in East London, complete with a vibrant live music venue, they're brewing fresh award-winning beer that's heading out to some of the best venues in the UK like Strongroom, Rough Trade, Bush Hall and The British Music Experience. 

This fund raise is set to allow Signature Brew to take their unique business national and international with the beers, the bands and the brand going on tour to the best pubs, venues and festivals around, plus supermarkets, convenience and bottle shops. Look out for their beers in a venue near you!

Having launched publicly on 25th October Signature Brew is already overfunding having hit the 100% target of £700,000 immediately as investors clamoured to join the stars in supporting the UK's most exciting brewery. If you're interested in investing, then don't hesitate as the fund raise will only be open for a short period of time.

Signature Brew co-founder Tom Bott said, “Our original goal of making beer better at the venues and festivals we loved to go to still drives us today and through our community of artists, venues and partners, more and more venues are choosing to stock Signature Brew across the UK.”

Gus Unger-Hamilton from alt-J and Signature Brew investor said “Ever since alt-J collaborated with Signature Brew in 2018 I've loved the brewery and what the guys are trying to achieve with music & beer. Joe and I are passionate supporters of the business and can't wait for the exciting journey ahead that awaits us all. As soon as we finish a tour, getting down to a Signature Brew venue for a pint and a gig is high on the agenda!”

To follow the raise and express your interest in supporting one of the most exciting breweries in the UK head over to the Seedrs page at www.seedrs.com/signature-brew

Find Signature Brew on social media:

Instagram: instagram.com/signaturebrew

Facebook: facebook.com/SignatureBrew

Twitter: https://twitter.com/signaturebrew