Wednesday 3 July 2024

We Love Cake. At Breakfast Time

Do you Love Cake to such an extent that you'd be keen, if not eager, to try cake as a breakfast meal? If so, That's Food and Drink has some great news for you! 

Because Bells of Lazonby "We Love Cake" has launched its first ever free-from Breakfast Muffin.

Available now for frozen wholesale, the new breakfast offering is gluten, wheat and milk free, whilst still being able to  maintain the perfect and beloved taste of a wholesome morning muffin.

The new breakfast muffins are hand-finished and are the perfect breakfast taste. You'll find them jam-packed with raisins, apricot, cranberries, gluten-free oats and pumpkin seeds with a delicious cinnamon finish. 

Teamed with a new brand design for the 2024/2025 season it's never been a better time to stock We Love Cake at your premises.

Individually wrapped and distributed exclusively to customers by Central Foods, the new lines are a perfect, tasty alternative to those consumers who need to avoid Gluten, Wheat and Milk from a either a lifestyle or dietary considerations. (As a coeliac sufferer my wife will certainly be looking for these muffins)

The are available to trade customers frozen in a box of eight and they can be thawed to match usage and consumption, thus cutting food waste.

Head of Marketing for Bells of Lazonby, Josh Boydell-Smith, said: “The 'We Love Cake' breakfast muffin is an exciting innovation not just for the brand but for the entire free-from category.

“It is a change from our more usual tarts and cakes but we believe the muffin provides a 'quick breakfast' alternative that is free-from. We are really very proud of the product and we can't wait for people to try it.”

We Love Cake's frozen products are currently available to UK frozen wholesale, sold individually wrapped, exclusively via Central Foods.

For more information about We Love Cake email: info@centralfoods.co.uk.

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