On the Road to Success! Goodrays Outselling Energy Drinks on the Forecourt

Goodrays has produced delicious drinks which have a market-leading dose of 30mg of premium Colorado-grown CBD per can. The CBD ready-to-drinks come in four unique flavours; Raspberry & Guava, Blood Orange & Grapefruit, Passionfruit & Pomelo and Elderflower & Yuzu. Each 250ml can has a daily recommended dose of Vitamin D in each and with just 33 calories. All the drinks are 100% vegan and cost £2.99 each.

Hockenhull garages are premium sites in Leicestershire. Forecourt trader of the year in 2021, they offer consumers options not found in most forecourts, like smoothie and salad bars, and now functional drinks for the consumer concerned with wellness and relaxation. 

Goodrays will provide sampling opportunities throughout the year at Hockenhull's 8 sites , bollard covers, shelf-talkers, digital screen media at the pump, digital screen media at the entrance.

Henry Colyer, Head of Marketing Goodrays says: “It is fantastic to see that we are out-selling some major energy drinks within our first few weeks of launch. Functionality shouldn't mean you have to reach for a sugary drink full of additives - you can continue to be healthy yet feeling good with our beverages which promote calm and clarity. 

"We're really delighted to be launching our CBD Drinks with Hockenhull Garages, offering choice to customers, and putting health and wellness into the driving seat. MD Joe Hockenhull shares our vision of offering effective, premium CBD products to help with everyday stresses. 

"We want drivers and passengers to have a functional drinks option that isn't an unhealthy energy drink full of additives. Goodrays CBD drinks offer functionality, clarity, calm and amazing flavours for road trips. Studies have revealed that taking CBD has no effect on your ability to drive. We've got a robust marketing plan in place - we're delighted to go the extra mile for Hockenhull!” 

Eoin Keenan, Founder of Goodrays and expert in global CBD legislation says: “We are delighted that Hockenhull has decided to work with us on their first CBD drinks stockist. We cannot overstate the importance of buying your CBD from brands that are trustworthy manufacturers. Goodrays is third-party tested and contains all-natural, Colorado-grown CBD and are THC free. It is important to point out that side effects are incredibly rare. 

"The CBD industry is growing at a rapid rate with new brands popping up everywhere so it is fantastic for us to partner with Hockenhull as space on their shelves means we're safe.This early data shows the potential for retailers if they diversify their functional drinks offering.”

Joe Hockenhull, Managing Director of Hockenhull Garages says: “At Hockenhull Garages, we're keen to make sure there are healthy options available to our customers. We're thrilled to be working with Goodrays to offer effective and premium doses of CBD alongside other wellness drinks.”

For more information on off-trade sales please contact Lee Gurteen,  Goodrays Head of Sales lee@goodrays.com.