Because Matthews Cotswold Flour, which is proud to be able to reveal that it is Britain's leading speciality flour producer, is launching a new range of Bread Mixes, ideal for those home bakers who want to enjoy all the benefits of freshly baked bread in half the usual time.
Ancient Cotswold Crunch Bread Mix, Heritage Bibury Barley Bread Mix, Cotswold Malted Rye Bread Mix, Sicilian Italian Pizza Mix, Cotswold Rye & Spelt Bread Mix and Traditional Stoneground Artisan White Bread Mix will be available from early November from www.cotswoldflour.com and select retail outlets (RRP £9.48 for 6 x 500g bags).
Bertie Matthews, the dynamic and youthful MD of the two hundred year old family business, Matthews Cotswold Flour, told us: “During lockdown, thousands of Brits became home bakers for the first time ever.
"Many enjoyed the process of creating their own loaves, from the relaxation of kneading to the fabulous aromas pervading the house, to the delicious and nutritious bakes and the satisfaction of enjoying the end product created by their own hands.
"But with lockdown now a distant memory, most of us are spending less time at home and not everyone has enough hours in the day to bake their own bread from scratch. Our customers told us that whilst they were looking for a shortcut in the process, they didn't want to compromising the end result, and this is the reason why we developed our new range of bread mixes.”
Each of the six new bread mixes comes with full and detailed instructions and contains carefully selected flours, including durum from Italy and ancient and malted grains from the UK, each combined with yeast. All the home baker need do is mix in water and olive oil and leave it to rise, before creating your desired loaf or pizza base. The bread mixes are also perfect for using in bread machines.
Ancient Cotswold Crunch Bread Mix
A pioneering blend of wholegrain ancient Emmer, Einkorn, Cotswold Spelt & Torrefied Spelt Flakes.
Cotswold Malted Rye Bread Mix
A delicious blend of wholesome Malted Rye with Malted Rye Flakes for a unique flavour.
Heritage Bibury Barley Bread Mix
A mouth-watering blend of Cotswold Heritage High Fibre Barley and locally grown High Protein Wheat.
Sicilian Italian Pizza Mix
A speciality blend of heritage Italian Durum wheats from the hills of Sicily. Perfect for pizza doughs with a unique taste from this rare grain.
Traditional Stoneground Artisan White Bread Mix
A crowd-pleaser, this loaf! A traditional stoneground artisan strong white flour bread mix.
Cotswold Rye and Spelt Bread Mix
A nutritional blend of wholegrain Cotswold Rye and Cotswold Light Spelt Flour which produces a light wholegrain flour bread mix.
Matthews Cotswold Flour is committed to supporting sustainable food sources, developing an unparalleled range of top quality, award-winning, products and inspiring, educating and partnering with the nation's artisan and home bakers.
The new bread mixes will be available directly from Matthews Cotswold Flour's new website www.cotswoldflour.com as well as other speciality and high street retail outlets. For more information visit www.cotswoldflour.com or follow @CotswoldFlour on Instagram or Facebook.
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