Tuesday 29 August 2023

Aldi reduces plastic wrapping on minced beef

Aldi has announced it is trialling the sale of vacuum and flow-wrap packed beef mince to cut the amount of plastic packaging it users by up to 73%.

As well as significantly reducing plastic use, the changes are expected to increase the shelf life of minced beef, keeping products fresher for longer, without impacting either quality or taste.

The trials are taking place to see which packaging customers prefer alongside looking at how the supermarket can further reduce plastic waste in the future.

The aim of the trial is to understand which packaging customers prefer alongside helping Aldi the further cut plastic waste.

The new packaging removes the need for paper linings and no carbon dioxide is used in production, delivering further environmental benefits without impacting the quality or taste of the product.

In fact, the new packaging is expected to increase the shelf life of minced beef by keeping it fresher for longer.

The vacuum packaging trial has gone live across select stores in Northamptonshire, Leicestershire, Shropshire, Staffordshire, Warwickshire, the West Midlands and Worcestershire. (EDITOR: That's us covered, then!)

The flow-wrap trial will be rolled out in the same areas later in the year during November.

Luke Emery, who holds the role of Aldi's Plastics and Packaging Director, said: “At Aldi we're constantly reviewing ways to become more eco-friendly and reduce plastic use wherever possible.

“These trials promise a range of environmental benefits without impact on quality and it could lead to significant reductions in plastic, food miles and food waste if rolled out across all our stores.”

The move follows Aldi’s switch to colourless milk caps across all of its 990 UK stores in a bid to improve the recyclability of the bottles.

The roll out will mean a further 200 tonnes of High-Density Polythene (rHDPE) in the bottle tops can be reused to create new milk bottles. 

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