Tuesday, 19 December 2023
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Want to make a 'Sharp' impression with your food, drink, hospitality or leisure brand? These are the people who can
Founded in 2010, the Kent based agency has built a stellar reputation within the food and drink world and represents clients including Fever-Tree, Guild of Fine Food, and Produced in Kent plus a range of food and drink brands like Womersley Foods, Borough Broth, and Sauce Shop, both of which are brand new partnerships for Sharp.
Having recently added prestigious Kentish hospitality brand The Rocksalt Group and 2AA Rosette country restaurant, boutique hotel, and wedding venue The Ferry House on the Isle of Sheppey to its client roster, Sharp has brought in travel industry specialist Beth Harvey as a Senior Account Director to lead the growth of its new travel, hospitality, and leisure division. The agency also represents Kent Life Heritage Park and Folkestone Harbour, too.
Bringing in excess of 15 years travel PR experience and contacts to the team, Beth's PR career began working for brands including Wightlink Ferries, Hayes & Jarvis, and Virgin Holidays. This was followed by senior roles at leading PR agencies Hills Balfour in London and KBC PR & Marketing in Sussex.
With a background working primarily for tour operators, hotels, and international tourist boards, over the last five years, clients have included Cosmos, Travelbag, Loews Hotels, and 17 North American destinations ranging from The Florida Keys & Key West and Alberta to Virginia and Utah. Closer to home, she has also consulted for UK SME's Romney Marsh Shepherds Huts, Burleigh Court, and Wine Tours of Kent.
Adding further dynamism and experience to the Sharp team are two more hires:
Account Manager Abbie McCarthy joins Sharp from London PR and communications agency, Nexus, to work across the Guild of Fine Food, Sauce Shop, and Seggiano accounts. In her previous position, she worked on campaigns for brands including Glebe Farm, Bertinet Bakery, Bella Italia, and Meatless Farm.
Abbie's professional journey includes roles in PR and marketing at renowned charities such as Leeds Castle and The Aspinall Foundation. She transitioned into the health and wellness sector and later honed her expertise in the realm of food and drink.
Account Executive Megan Cooper graduated from Kingston University in 2022 with a First-Class Honours degree in 'Creative and Cultural Industries: Design Marketing'. The winner of a prestigious 'D&AD New Blood Wooden Pencil', an award given to 'the best of the year in advertising, design, craft, culture and impact', Megan launched her communications career whilst still at university working as a Social Media Content Creator for Kingston University Careers and Employability Service.
After graduating, she became a copywriter at a London-based ad agency before successfully obtaining one of only six internships at Bartle Bogle Hegarty, where she honed her skills in account management and strategy, working with brands including Tesco Food, Ribena, and Audi.
Says a delighted Sharp's Head of Clients and Content, Clare Pope: “Following our recent rebrand, our focus is now on deepening our expertise by expanding into new sectors with the launch of our dedicated travel, hospitality, and leisure division.
“Food and travel are an obvious pairing with many natural crossovers and so it only makes sense for us to upskill our team to allow us to provide our widely respected PR, social media, and brand building services to a broader range of clients across sectors which complement each other.”
For more information and to learn how Sharp can help your brand please visit https://sharprelations.com.
Say It With cheese... Reveal the Depth of Your Amour With These Unique and Seductive European Cheeses
And don't forget that your loved one will appreciate French cheeses for a fantastic Christmas gift, too!
For those who adore food, French cheeses offer the diversity and complex character that can't fail to impress if you take a little time to discover the cheese that best represents you or the target of your cupid's arrow.
To melt their heart
With its classy name, bright appearance, unctuous texture and mild but complex flavours, the Brillat Savarin cannot fail to delight. This triple cream cheese is the indulgent treat that any cheese lover will appreciate.
Deep and generous
For something that is going to give that little extra in every bite, offer a 36-42 month aged Comté. This much respected cheese develops crunchy crystals as it matures and leaves a strong lasting finish that will keep them coming back for more.
With hidden surprises
The domed shaped Gaperon with its fluffy white rind is infused with garlic and peppercorns during the maturation process. Cut open to reveal an ivory or pale-yellow colour with a buttery consistency and the idiosyncratic, intense flavours of garlic and pink pepper.
Brooding blue
Beyond its strong aroma, the creamy, buttery, and pungent flavours of Bleu d'Auvergne give plenty of depth to reflect upon and the cheese is sure to leave a lasting impression. Try it with dried fruits and walnuts and serve with a glass of white dessert wine for maximum pleasure.
A good companion for all occasions
Brie de Meaux is known as the Prince of Cheeses and it is even said that it was Louis XVI's decision to stop and enjoy a brie-filled pancake that led to his execution! Its rich milky taste, underlined by sweet and buttery flavours of mushrooms and almonds has made it a universally popular cheese with an ability to pair deliciously with fresh fruit, dried fruit, nuts and even bacon. For those with a sweet tooth, brie is delicious when baked in pastry with red fruits, apples and pears.
A traditionalist at heart
For those looking for a traditional romantic gesture the natural choice has to be Neufchâtel. This pretty cheese is known for its perfect Valentine's heart shape. It is said that during the Hundred Year's War, the young women of Normandy gave Neufchâtel as gifts to their British soldier sweethearts. Its bright white rind enrobes a soft, melt in the mouth centre and gives off a delicious mushroomy aroma. The paste smells of cream and definitely has a seductive appeal.
Bon appétit!
Remember to remove your chosen cheese from the fridge at least 90 minutes before serving or gifting to release the full flavours, aroma and texture.
CNIEL
SWEET SPOT: Islands Chocolate Launches Decadent Gifts in Fortnum & Mason and Liberty in Time for Valentine's Day
Priding itself as a family-run company, Islands Chocolate stands out as one of the few chocolate brands with its own cocoa farms, located within the Caribbean. Embracing the spirit of ethical gifting, the company's employees not only earn considerably higher than the national living wage in St Vincent but also very considerably surpass the equivalent Fairtrade standard in Africa, from where most cocoa comes from.
Their chocolate is used in the kitchens of renowned chefs like Tom Kerridge, Phil Howard and Heston Blumenthal. The carefully crafted chocolate is designed to elevate both the art of baking and the joy of savouring each utterly delectable bite.
Discover the perfect Valentines gift for the master baker or chocolate lover in your life with these beautifully designed 200g tins of heavenly delights:
75% Dark Chocolate - 200G
The 75% is the most versatile chocolate of the range, balancing a high cocoa percentage with well-rounded flavours. Aromas of jammy dried fruit and caramelised honey carry are accompanied with bursts of fresh citrus and ripe banana, notes of dark caramel and sweet spices with a warming finish. These are priced at £8.95.
55% Milk Chocolate - 200G
The 55% Dark Milk couples the sweet, creamy nostalgia of a milk chocolate with intensely flavourful St Vincent cocoa to curate a mature, versatile coating when used in baking. Aromas of toffee and malt develop further in the flavour, leading to an explosion of buttery caramel and rich creaminess, perfectly balanced by a light acidity and fruity banana notes. These are priced at £8.95.
37% White Chocolate Giant Button
Caribbean cocoa butter offers complex, chocolatey flavours and well balanced sweetness, combined with creamy whole milk and a hint of salt for a uniquely sophisticated white chocolate flavour. These are priced at £8.95.
55% Dark Flakes Hot Chocolate
The 55% Dark Flakes create an indulgent luxurious hot chocolate like no other. Notes of rich caramel and zesty orange are expertly complemented by deep cocoa flavours. This tin is specially crafted for the ultimate hot chocolate experience, available at Bayley & Sage, Real Eating Co and online. These are priced at £8.95.
By buying a gift from Islands Chocolate next Valentine's Day (and for Christmas, too?) you can not only bake with chocolate used by some of the UK's top chefs, you can make a stand against unethical practices in the cocoa supply chain. And these embossed, vibrantly coloured tins will look fantastic on your kitchen shelf!
Founder Wilf Marriott said: "Cheap, poor-quality chocolate tainted by slavery, child labour and deforestation is just not acceptable - people and our planet deserve better, especially as a romantic and thoughtful gift. Islands Chocolate proudly leads the charge with a deliciously ethical alternative, with every bite telling a story of ethical indulgence.”
For more general information visit www.islandschocolate.com
That's Christmas: New Fever-Tree Cocktail Shaker: The Perfect Last M...
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Friday, 15 December 2023
That's Christmas: PrePear to Party, Dodge the Hangover?
That's Christmas: PrePear to Party, Dodge the Hangover?: With the festive party season about to go into full swing, do you want to have a good time but dread the after-effects of drinking alcohol a...
Sandford Orchards Collaborates With Moons Cider to Launch Orchard Moon
Says Barny Butterfield, Chief Cidermaker at Sandford Orchards: “Moons Cider, from Somerset, was the winner of our 2022 Breakthrough Cider Maker Awards.
"Part of their prize was to work on a collaboration cider with us and I'm obviously delighted to see this come to fruition. Tom Moon worked closely with our head cider maker, Andy May, using the best apples from both counties to create Orchard Moon.”
Created using Yarlington Mill apples from Somerset and Brown's apples from Devon, Orchard Moon (ABV 6.5%) is a luscious and juicy cider.
It has deep aromatics and complexity from Yarlington Mill, complemented by the crisp, green apple zing of Brown's, which combine to produce a full-bodied cider with a light sparkle and medium dry finish.
Andy May, Head Cider Maker at Sandford Orchards comments:”Tom was a very worthy winner of the Breakthrough Cider Awards. It was great to be able to share my knowledge and experience with him in blending Orchard Moon. It's a combination of two of my favourite apple varieties, which really represent everything great about West Country cider.”
Tom Moon, owner of Moons Cider said: “I was unsure about creating a medium/dry cider. I was concerned it might be too dry and challenging with the single varieties we were using but it was great to work with Andy, as he made sure to balance the strengths of both so that they complemented each other perfectly. We're excited by the final blend and think this is a cider people will enjoy and keep coming back to.”
Barny continues: ”We set up the Breakthrough Cider Maker Awards in 2019 to celebrate and support excellent whole juice cider producers from around the UK to help secure the future of real British cider. Winners of these awards benefit from priceless help on the journey including the chance to work with us on a collaboration cider.”
He adds:” Tom Moon has been making cider for more than ten years, having started as a teenager. When he won the award, he was producing around 10,000 litres of cider on his own whilst juggling his main job as a builder. We think Moons has what it takes to become a very successful business and are delighted to play our part in supporting Tom to achieve that.”
Founded in 2002, independent, family-owned Sandford Orchards is based in Crediton, Mid Devon in the oldest working cider mill in the UK. The area has long been known as one of the most fertile parishes in all of Britain, both for its grazing and ability to grow apples. Crediton sits in the lee of the moors, so receives the right amount of rain and the right units of heat in summer.
Sandford Orchards takes a fresh, natural and low impact approach to producing cider. Combining tradition and innovation, Sandford Orchards produces an award-winning range of core session, traditional, fine and fruit ciders.
For further information on Sandford Orchards please visit www.sandfordorchards.co.uk, follow Sandford Orchards on X, Facebook and Instagram.
For learn more about Moons Cider please visit www.moonscider.co.uk and follow them on Facebook and Instagram.
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