Introducing the new Tormek T-1 Kitchen Knife Sharpener

Basically, this is professional level cutting-edge sharpness for the home kitchen.

Ask any top chef and they'll tell you knife maintenance and care is one of the most important and vital tasks in a professional kitchen. And the same applies at home, too. After all, what's the point in having excellent knives if you’re not going to invest in their upkeep? If you had a top-of-the-range Maserati car, you'd not try to tinker with it yourself, would you? So why take the same risk with your kitchen knives?

Most conventional methods don't sharpen the knife properly but align a weighted edge or sharpen only parts of the edge. That’s fine for basic maintenance, but after a while you'll notice that you're not getting the same sharpness as previously.

Tormek is introducing the first real knife sharpener for the home chef.  

Tormek has 50 years of expertise in tool sharpening for woodworkers. The NEW Tormek T-1 Kitchen Knife Sharpener is the first professional, premium quality kitchen knife sharpener designed for the home. 

It's quick to use, easy to operate and is clean and quiet. It precisely sharpens blades 12 - 60mm high and up to 5mm thick, with an unlimited length. 

Based on the innovative sharpening system developed for professional kitchens, the Tormek T-1 Kitchen Knife Sharpener effortlessly delivers a razor-sharp cutting edge and a durable angle that won’t dull after every use.

Blades remain sharper for longer

The Tormek T-1 Kitchen Knife Sharpener has a sleek industrial design and comes fully assembled with a solid oak handle, powder-coated zinc body, diamond grinding wheel and a composite honing wheel. The method consists of three steps:

Set preferred bevel angle

You can choose any angle between 8 and 22 degrees. However, 15 degrees is a good angle to start with if you are unsure. A small angle will cut more easily, while a large angle will give a stronger edge.

Sharpens on both sides

The fine-grained diamond grinding wheel sharpens all types of steel including ceramic knives, to professional sharpness levels. The low-speed means there’s minimal steel wear.

Insert the clean, dry knife into the guide. Follow the shape of the knife and apply only gentle pressure. A magnet in the patented guide collects the steel particles keeping the grinding wheel clean.

Hone to an expert, razor-sharp finish

Moisten the honing wheel using a damp paper towel to reduce friction and remove the burr* and polish both sides of the knife on the honing wheel. Ensure the honing wheel rotates away from the edge.

(*After sharpening, a ‘burr’ is created which needs to be honed off to obtain a sharp and durable edge.)

Unlike some alternatives, the Tormek T-1 sharpens the entire bevel of the knife, not just the outer edge, and because the bevels can be sharpened separately, there’s the option to set different edge angles on each side of the blade, or sharpen just one side, which is particularly useful for more advanced knives.

It's designed and built to last, comes with an eight-year warranty. But they do advise that you store it  safely in a dry place.

Whether you’re looking for the perfect knife sharpener for yourself or hunting down the ideal gift for a foodie friend or family member, the NEW Tormek T-1 Kitchen Knife Sharpener (RRP £330), is available from https://shop.tormek.com/en-gb

@tormek_culinary | #tormek

Want to make a 'Sharp' impression with your food, drink, hospitality or leisure brand? These are the people who can

Following some exciting new account wins, leading award-winning food and drink PR and Communications agency, Sharp, has bolstered its team with three new hires and expanded its service offering to launch a dedicated travel, hospitality, and leisure division, too.

Founded in 2010, the Kent based agency has built a stellar reputation within the food and drink world and represents clients including Fever-Tree, Guild of Fine Food, and Produced in Kent plus a range of food and drink brands like Womersley Foods, Borough Broth, and Sauce Shop, both of which are brand new partnerships for Sharp.

Having recently added prestigious Kentish hospitality brand The Rocksalt Group and 2AA Rosette country restaurant, boutique hotel, and wedding venue The Ferry House on the Isle of Sheppey to its client roster, Sharp has brought in travel industry specialist Beth Harvey as a Senior Account Director to lead the growth of its new travel, hospitality, and leisure division. The agency also represents Kent Life Heritage Park and Folkestone Harbour, too.

Bringing in excess of 15 years travel PR experience and contacts to the team, Beth's PR career began working for brands including Wightlink Ferries, Hayes & Jarvis, and Virgin Holidays. This was followed by senior roles at leading PR agencies Hills Balfour in London and KBC PR & Marketing in Sussex. 

With a background working primarily for tour operators, hotels, and international tourist boards, over the last five years, clients have included Cosmos, Travelbag, Loews Hotels, and 17 North American destinations ranging from The Florida Keys & Key West and Alberta to Virginia and Utah. Closer to home, she has also consulted for UK SME's Romney Marsh Shepherds Huts, Burleigh Court, and Wine Tours of Kent.

Adding further dynamism and experience to the Sharp team are two more hires:

Account Manager Abbie McCarthy joins Sharp from London PR and communications agency, Nexus, to work across the Guild of Fine Food, Sauce Shop, and Seggiano accounts. In her previous position, she worked on campaigns for brands including Glebe Farm, Bertinet Bakery, Bella Italia, and Meatless Farm. 

Abbie's professional journey includes roles in PR and marketing at renowned charities such as Leeds Castle and The Aspinall Foundation. She transitioned into the health and wellness sector and later honed her expertise in the realm of food and drink.

Account Executive Megan Cooper graduated from Kingston University in 2022 with a First-Class Honours degree in 'Creative and Cultural Industries: Design Marketing'. The winner of a prestigious 'D&AD New Blood Wooden Pencil', an award given to 'the best of the year in advertising, design, craft, culture and impact', Megan launched her communications career whilst still at university working as a Social Media Content Creator for Kingston University Careers and Employability Service. 

After graduating, she became a copywriter at a London-based ad agency before successfully obtaining one of only six internships at Bartle Bogle Hegarty, where she honed her skills in account management and strategy, working with brands including Tesco Food, Ribena, and Audi.

Says a delighted Sharp's Head of Clients and Content, Clare Pope: “Following our recent rebrand, our focus is now on deepening our expertise by expanding into new sectors with the launch of our dedicated travel, hospitality, and leisure division.

“Food and travel are an obvious pairing with many natural crossovers and so it only makes sense for us to upskill our team to allow us to provide our widely respected PR, social media, and brand building services to a broader range of clients across sectors which complement each other.”

For more information and to learn how Sharp can help your brand please visit https://sharprelations.com.  

Sharp Relations Brings Its Strategic PR Consultancy Services to an Abundance of Tasty New Food & Drink Brands

Sharp Relations, the UKs leading food and drink PR specialist, has been appointed as the retained agency for Finnish spirits brand, Kyrö Distillery. 

Founded in 2014, Kyrö is a Finnish all-rye distillery which operates from the quiet town of Isokyrö, bringing rural, natural sensibilities to its wholesome blend of ingredients.

Sharp will increase brand awareness in the UK for its award-winning rye whiskies, gins, and cream liqueur, and tell the story of how the brand was founded by five friends in a sauna!

Strategic marketing consultancy 

The agency has also won several projects to deliver strategic marketing consultancy for:  Moon Roast, an independent specialty coffee roaster based in rural Hampshire; Weddell & Turner, a premium patisserie based committed to creating delicious gluten-free and dairy-free cakes, biscuits, and confectionery; and The Ferry House, an award-winning dining destination, wedding venue and luxury accommodation located in Kent, overlooking the picturesque Isle of Sheppey.

Strategic SEO solutions

Sharp has also won tenders to deliver strategies and SEO projects for Ginger & Juice, a Norfolk-based artisan jam and preserves producer championing seasonal produce, and Herbarium Drinks, distillers of a premium non-alcoholic botanical spirit using only natural ingredients aimed at mindful drinkers.

Sharp Relations Head of Clients & Content, Clare Pope says: "As we grow the agency team, we're also expanding our skillset enabling us to offer an increased range of services and take on more clients.  This ultimately means that we're setting more good food and drink companies on the path to success, which is our mission at Sharp. We're a passionate team that genuinely cares about supporting delicious, sustainable brands.”

Sharp Relations is among the UK's leading PR & Communications agencies for 'good' food and drinks brands. For the team, good means both the product itself as well as its environmental and ethical credentials. The agency is multi-award-winning, offering big brand thinking for ambitious F&B businesses. The team is known for being friendly, professional, and extremely supportive, offering a range of services to meet each client exactly where they are on their journey.

If you feel Sharp can help your food or drink brands grow, visit their website at sharprelations.com