Showing posts with label hospitality partnership. Show all posts
Showing posts with label hospitality partnership. Show all posts

Tuesday, 3 October 2023

Reservation for Relaxation Please! Zen Hits Zizzi as Goodrays Announces Partnership With Restaurant Chain With Restaurant Chain

There's good news for fans of Goodrays and Zizzi! CBD brand Goodrays is now on the menu at Zizzi Italian restaurants with a listing in 135 restaurants al lover the country.

Goodrays Raspberry and Guava and Passionfruit and Pomelo are now listed, providing diners with options for 'Sober October' and beyond, too.

 Goodrays drinks are perfect for the sober-curious and those who want to relax and explore adventurous and delicious flavours, without feeling they're compromising on a great night out. 

The drinks were developed by company founder Eoin Keenan, who brings decades of experience within the CBD sector, and an ex-Diageo Liquid developer and drinks industry expert, who worked on harnessing the flavour of CBD to compliment the tropical and zingy flavours of Goodrays. 

Goodrays drinks contain a market-leading 'dose' of 30mg per can, making it the market's best value CBD drink. Double the amount of CBD of its nearest competitor, Goodrays is obviously the go-to brand for consumers that want that extra dose of relaxation.

The announcement comes as Goodrays is now also listed in the first ever Waitrose meal deal nationwide, a listing meaning that per mg, Goodrays is the best value CBD drink on the market and ties into an ethos that CBD should be accessible for all. 

Reporting a 1500% increase in sales over 2022/23, Goodrays is excited to see CBD drinks listed in mainstream outlets in which consumers can sample the products in comfort and alongside delicious foods.

Henry Colyer, Head of Marketing at Goodrays says: "Your mind doesn't have an off switch. That's why we created Goodrays, a moment of clarity for the curious, the creative, the brave and the bold. Zizzi were looking for a non-alcoholic but functional option for their menu which was sophisticated and appealing to the younger market. 

"Clearly, Goodrays fits the brief perfectly. We know more and more younger people want to drink less alcohol, yet want something delicious, interesting, and a valid substitute for alcohol. Our ethos as a brand is we want to be the CBD brand for all occasions and restaurant partnerships are a huge part of our strategy going into 2024.

Zizzi were looking for a non-alcoholic option for their menus which was sophisticated yet on-trend and appealing to the younger market. Goodrays fit that perfectly. We know that more and more younger people want to drink less yet want something delicious, interesting, and a valid substitute for alcohol. Our ethos as a brand is that we want to be the CBD brand for all occasions and restaurant partnerships are a huge part of our strategy going into 2024.”

https://www.goodrays.com