Why You Should Visit Your Local Fish and Chip Shop at Least Once a Week

For many in the UK, the humble fish and chip shop isn’t just a place to grab a quick bite – it’s a cherished institution steeped in tradition. 

There’s something undeniably comforting about the smell of golden chips and crispy battered fish, wrapped in paper and eaten with a sprinkle of salt and vinegar. 

While we might treat ourselves to this British classic on special occasions, there are plenty of reasons to make a visit to your local chippy a weekly ritual. Here’s why you should pop by your local fish and chip shop at least once a week.

1. Supporting Local Businesses

Local fish and chip shops are often family-run establishments, serving their communities for decades. By visiting regularly, you’re not just enjoying great food – you’re helping support a small business that’s likely been a cornerstone of your area for years. In an age where fast food chains and mass-market restaurants dominate the high street, spending your hard-earned money at a local chippy ensures that these independent businesses can continue thriving.

Every visit helps keep the tradition alive, providing jobs to local people and supporting the wider supply chain of British fisheries, potato farms, and more.

2. Sustainably Sourced Seafood

Many fish and chip shops today take great pride in sourcing their fish responsibly, with a strong focus on sustainability. Popular choices like cod, haddock, and plaice are often certified by organisations like the Marine Stewardship Council (MSC), ensuring that the fish you’re enjoying comes from well-managed fisheries with a focus on preserving marine ecosystems.

Choosing a weekly treat from a local chippy that prioritises sustainably sourced fish is a great way to enjoy delicious food without compromising your environmental values. Ask your fish and chip shop where they source their fish – you might be pleasantly surprised by their dedication to ethical sourcing.

3. A Balanced Meal (When Done Right)

While fish and chips have a reputation for being a guilty pleasure, they can actually be quite a nutritious meal when eaten in moderation. Freshly fried fish is a fantastic source of protein, and cod and haddock are rich in omega-3 fatty acids, which are essential for heart health and brain function.

Pair your fish with a portion of mushy peas, or baked beans, and you’ve added a healthy dose of fibre and vitamins. Some fish and chip shops even offer grilled fish or lighter batter options, making it even easier to enjoy this traditional meal without overindulging. Opt for smaller portions or skip the extras like sauces and bread to keep things balanced.

4. Unbeatable Freshness and Flavour

Let’s face it – there’s just something about freshly cooked fish and chips that’s hard to beat. The crispy, golden batter, the flaky fish inside, and the soft, fluffy chips cooked to perfection are a match made in culinary heaven. While supermarket versions or take-home kits can get the job done in a pinch, they pale in comparison to the real thing.

Your local chippy often sources fresh ingredients daily, ensuring you’re getting the best possible taste. The short wait as your meal is fried to order means you’re biting into hot, fresh food – far superior to anything you could pull out of the freezer. Plus, the experience of standing by the counter, waiting for your order while catching up with the staff or fellow customers, is a uniquely British moment.

5. It’s Affordable Comfort Food

With the cost of dining out continuing to rise, finding a reasonably priced meal can be a challenge. Fortunately, fish and chips remain one of the most affordable takeaway options in the UK. A classic portion of cod or haddock with chips will fill you up without breaking the bank, making it an excellent choice for an end-of-week treat or a midweek pick-me-up.

Unlike some other takeaway options, which might feel like a splurge, a visit to the chippy is a comforting ritual that offers great value for money. Whether you're feeding a family or treating yourself, the reasonable prices mean it’s a treat you can enjoy regularly without guilt.

6. Part of British Culture

Fish and chips have been an integral part of British life since the mid-19th century, making the trip to your local chippy an almost cultural experience. While other fast foods may come and go, fish and chips have withstood the test of time, becoming an iconic symbol of British cuisine.

There’s something uniquely satisfying about being part of this tradition. Visiting your local chippy keeps this rich history alive, connecting you to generations of Britons who have enjoyed the same simple pleasure. The familiar sights, smells, and sounds of the fish and chip shop evoke nostalgia and a sense of community that few other food outlets can match.

7. A Break from the Kitchen

After a long week of work or endless daily tasks, sometimes the last thing you want to do is cook. Stopping by your local fish and chip shop is a fantastic way to treat yourself to a hearty, satisfying meal without the stress of meal preparation. No pots to scrub, no ingredients to gather – just a delicious, hot meal ready to be enjoyed.

Having a regular "fish and chips night" can also break the monotony of the weekly meal planning routine, giving you something to look forward to. It’s an indulgent, yet laid-back way to kick back and enjoy a bit of relaxation. 

Incidentally I visit my company's Liverpool offices once a week and when I arrive back home I always visit our local fish and chip shop to buy fish and chips for my wife and I, mushy peas for my wife, baked beans for me. Which is the inspiration for writing this blogpost. In fact, the people at the chip shop now know what our order will bw. Talk about a fantastic, personal service!

8. Variety Beyond Fish

While fish might be the star of the show, many local chip shops offer a wide variety of alternatives if you fancy a change. Whether it’s sausages, savloys, fishcakes, or even a classic steak and kidney pie, there’s always something new to try. Some chip shops also cater to dietary needs, with options for vegetarians and gluten-free customers.

This variety ensures that even if you visit your local chippy every week, you won’t get bored of the menu. Mix things up by trying different types of fish, from traditional cod to alternatives like pollock or hake, or even explore regional specialities like battered haggis in Scotland.

Conclusion

A weekly visit to your local fish and chip shop offers more than just a tasty meal – it’s a chance to support local businesses, enjoy sustainably sourced ingredients, and take part in a cherished British tradition. Whether you’re a die-hard fan of crispy battered cod or you prefer something a little different, your neighbourhood chippy offers a sense of community and comfort that’s hard to replicate.

So, next time you’re thinking about what to have for dinner, why not head to your local fish and chip shop? With its unbeatable freshness, variety, and cultural significance, it’s the perfect weekly ritual that never disappoints.

Enjoy the flavour of tradition, and make your local chippy part of your weekly routine

The History of Fish and Chips in Britain: A Culinary Journey

Fish and chips are as quintessentially British as a cup of tea or a red double-decker bus. 

This iconic dish has not only become a beloved staple of British cuisine but also a symbol of cultural identity. 

Delving into the history of fish and chips reveals a fascinating tale of immigration, innovation, and tradition.

The inspiration for this post came whilst I was waiting for our fresh haddocks to be fried at our local chippy!

Origins of Fish and Chips

The Fish

The journey of fish in Britain begins with the Sephardic Jews, who settled in England during the 17th century. They brought with them a tradition of frying fish, known as "pescado frito," which involved coating fish in flour and frying it. This method quickly caught on, and fried fish became a popular street food in London.

The Chips

The origins of chips (or fries, as they are known in many other countries) are somewhat contentious, with both France and Belgium claiming to be the birthplace. However, it is generally accepted that chips arrived in Britain in the 19th century. By the mid-1800s, fried potatoes were a common food sold by street vendors in industrial cities.

The Birth of Fish and Chips

The marriage of fried fish and chips is credited to the entrepreneurial spirit of the 19th century. The first fish and chip shop, or "chippy," is believed to have opened in the 1860s. Joseph Malin, a Jewish immigrant in London, is often cited as the pioneer, though there are competing claims from northern England, where John Lees is said to have sold fish and chips from a wooden hut in Mossley, near Oldham.

Rise in Popularity

Industrial Revolution

The Industrial Revolution played a significant role in the popularity of fish and chips. With the growth of factories and urbanisation, there was a need for affordable and hearty meals for the working class. Fish and chips fit the bill perfectly, providing a hot, filling, and relatively inexpensive meal.

Expansion Across Britain

By the late 19th and early 20th centuries, fish and chip shops were sprouting up across the country. These establishments became a fixture in working-class communities, offering a rare opportunity for people to enjoy a treat outside the home. The introduction of steam trawlers and railways ensured a steady supply of fresh fish to inland cities, further boosting the availability and popularity of the dish.

Cultural Significance

Wartime Sustenance

Fish and chips hold a special place in British history, particularly during the two World Wars. Unlike many other foods, fish and chips were never rationed during World War II, making them a crucial source of sustenance and comfort. The British government recognised the morale-boosting power of this beloved dish and ensured its continued availability.

A National Treasure

Post-war Britain saw the continued rise of fish and chips as a national favourite. The dish became ingrained in British culture, celebrated for its simplicity and deliciousness. Fish and chip shops evolved from modest establishments to bustling centres of community life, where people of all ages and backgrounds gathered.

Modern-Day Fish and Chips

Today, fish and chips remain a beloved part of British cuisine, with thousands of chippies operating across the country. While the traditional recipe of battered and fried fish served with thick-cut chips endures, many shops now offer a variety of options, including different types of fish, cooking methods, and accompaniments.

Sustainability and Innovation

In recent years, there has been a growing emphasis on sustainability within the fish and chip industry. Many shops are committed to sourcing fish from sustainable fisheries and using eco-friendly packaging. Additionally, some chippies have embraced modern trends, offering gluten-free batter, healthier frying methods, and even vegan alternatives.

Conclusion

The history of fish and chips in Britain is a rich tapestry woven with threads of immigration, industrialisation, and cultural identity. From its humble beginnings in the 19th century to its status as a national treasure, fish and chips have endured as a symbol of British resilience and ingenuity. Whether enjoyed at the seaside, in a bustling city, or from the comfort of home, fish and chips continue to bring joy and satisfaction to countless Britons and visitors alike.

Traditional British Fish and Chips Recipe: A Taste of the Seaside at Home

Fish and chips is a quintessentially British dish, evoking images of seaside holidays and cosy Friday night dinners. 

This recipe will guide you through making this classic meal at home, using fresh ingredients and traditional methods. 

Let's det into the details and bring a piece of British heritage to your kitchen.

Ingredients

For the Fish

4 large white fish fillets (such as cod, haddock, or plaice)

200g plain flour

300ml cold beer (preferably a British style ale)

1 teaspoon baking powder

Salt and pepper to taste

Extra flour for coating

For the Chips

1kg large Maris Piper potatoes

Vegetable oil for frying

Salt to taste

Optional: Accompaniments

Malt vinegar

Tartar sauce

Mushy peas

Lemon wedges

Equipment Needed

Deep fryer or a large, deep pan

Thermometer (to monitor oil temperature)

Paper towels

Large bowl

Slotted spoon

Method

Preparing the Chips

Peel and Cut: Peel the potatoes and cut them into thick chips, about 1.5cm wide. Uniformity ensures even cooking.

Soak: Place the chips in a bowl of cold water for at least 30 minutes. This helps remove excess starch, resulting in crispier chips.

First Fry: Heat the vegetable oil in a deep fryer or a large, deep pan to 130°C. Drain the chips and pat them dry with a clean towel. Fry them in batches for about 5-6 minutes, or until they are soft but not coloured. Remove and drain on paper towels.

Preparing the Fish

Batter: In a large bowl, mix the flour, baking powder, and a pinch of salt. Gradually whisk in the beer until you have a smooth batter. The consistency should be thick enough to coat the back of a spoon. Season with salt and pepper.

Coat the Fish: Pat the fish fillets dry with paper towels. Lightly coat them in flour, shaking off any excess. This helps the batter adhere better.

Frying the Fish and Chips

Second Fry for Chips: Increase the oil temperature to 180°C. Fry the chips again in batches until they are golden and crispy, about 2-3 minutes. Drain on paper towels and keep warm in a low oven.

Fry the Fish: Dip each floured fish fillet into the batter, allowing any excess to drip off. Carefully lower the fillets into the hot oil. Fry for about 4-5 minutes, or until the batter is golden brown and the fish is cooked through. Use a slotted spoon to remove the fish and drain on paper towels.

Serving

Serve your homemade fish and chips hot, sprinkled with a generous amount of salt. Traditional accompaniments include malt vinegar, tartar sauce, mushy peas, and lemon wedges. Enjoy this classic British dish with a nice cup of tea or a pint of British ale.

Tips for Success

Oil Temperature: Maintaining the correct oil temperature is crucial. Too low, and your food will absorb too much oil; too high, and it will burn before cooking through.

Fresh Ingredients: Fresh fish and high-quality potatoes make a significant difference in taste and texture.

Drying the Fish and Chips: Ensuring the fish and chips are properly dried before frying prevents excess moisture, leading to a crispier result.

By following this recipe, you can recreate the delicious taste of traditional British fish and chips at home. Whether for a family meal or a special occasion, this dish is sure to be a hit. Enjoy your culinary journey to the British seaside!

National Fish and Chip Day is on Thursday 6th June

National Fish and Chip Day is celebrated annually in the UK, and in 2024, it falls on 6 June. This day honours one of Britain's most beloved dishes—fish and chips. The event brings together fish and chip lovers from all over the country to enjoy this quintessentially British meal.

Fish and chips have a storied history in the UK, with the first fish and chip shops, or "chippies", emerging in the 19th century. The dish quickly became a staple of the British diet, appreciated for its delicious simplicity and affordability.

 Traditionally, it features battered and fried fish, typically cod or haddock, served with deep-fried chips. The meal is often accompanied by salt and vinegar, mushy peas, tartare sauce, and sometimes a pickled egg or gherkin.

National Fish and Chip Day was established to celebrate the enduring popularity of this iconic dish and to support the industry behind it, including fishermen, processors, and retailers. The day is marked by various events and promotions across the country. Many fish and chip shops offer special deals, and some even organise community events such as fish and chip suppers, competitions, and charity fundraisers.

The celebration also highlights the importance of sustainability in the fishing industry. Many establishments use the day to promote sustainably sourced fish, ensuring that future generations can continue to enjoy this cherished dish.

Whether enjoyed at the seaside, in a cosy chippy, or at home, National Fish and Chip Day is a perfect opportunity for Britons to indulge in this comfort food and appreciate its role in the nation's culinary heritage.

But this year's event is somewhat different. Because of the exceptional links between fish and chips and WWII and D-Day especially, National Fish and Chip Day is honouring all those involved in the D-Day landings, the largest naval, land and air operation in history, and moving their day from its traditional Friday slot in 2024 and is to celebrate our nation’s favourite dish on Thursday 6th June to coincide with the 80th D-Day anniversary.

https://www.neoda.org.uk/national-fish-and-chip-day

A Culinary Delight: What to Expect from a Traditional British Fish and Chip Shop

Speaking of cheesy chips, when visiting the UK, no trip is complete without indulging in one of the nation’s most beloved culinary traditions: fish and chips. 

This quintessentially British dish has been a staple since the 19th century, offering a comforting and delicious experience that combines simplicity with rich flavour. 

Here’s what an overseas tourist can expect when stepping into a traditional British fish and chip shop.

The Atmosphere

Traditional Ambiance:

A traditional fish and chip shop, often affectionately referred to as a "chippy," exudes a unique charm. Expect a casual, no-frills environment with a focus on the food rather than elaborate décor. Many chippies retain a nostalgic feel, with classic tiled floors, simple wooden benches, and the irresistible aroma of freshly fried fish and potatoes filling the air.

Friendly Service:

You’ll be greeted by friendly staff, often with a local accent, ready to guide you through the menu. British hospitality is warm and welcoming, and staff are usually happy to recommend their favourites or explain the various options.

The Menu

Fish:

The star of the show is, of course, the fish. The most common choices are cod and haddock, both known for their mild flavour and flaky texture. However, some shops might offer other varieties like plaice, skate, or even rock salmon (also known as rock eel). The fish is typically coated in a light, crispy batter and deep-fried to golden perfection.

Chips:

British chips are thicker than what you might find in American fast food restaurants. They are hand-cut and fried until they’re crispy on the outside and fluffy on the inside. The perfect chip is a balance of textures, offering a satisfying bite without being overly greasy.

Sides and Extras:

To complement your fish and chips, a range of traditional sides and extras are available:

Mushy Peas: A classic accompaniment, these are marrowfat peas that have been soaked and simmered until they reach a creamy consistency.

Pickled Onions and Gherkins: These tangy treats add a zesty contrast to the rich, fried main course.

Curry Sauce or Gravy: Pour over your chips for an extra layer of flavour.

Battered Sausages or Fish Cakes: For those looking to try something different, these are popular alternatives or additions.

Condiments:

Essential condiments include salt and vinegar, which are typically sprinkled over the fish and chips right after frying. Ketchup and tartare sauce are also common, and some chippies offer homemade tartare sauce, which can be a real treat.

The Experience

Eating In or Taking Away:

Many fish and chip shops offer both takeaway and sit-in options. Eating your meal wrapped in paper while strolling along a seaside promenade or sitting on a park bench is a quintessential British experience. If you choose to dine in, expect a cosy and informal setting.

Portion Sizes:

Be prepared for generous portion sizes. Fish and chips are hearty and filling, making them perfect for a substantial meal after a day of sightseeing.

Regional Variations

While the core experience remains consistent, there are some delightful regional variations across the UK:

Yorkshire: Here, you might find your fish and chips served with a side of bread and butter and a pot of tea.

Scotland: In Scotland, chippies often offer "salt and sauce" (a brown sauce similar to HP Sauce) as an alternative to salt and vinegar.

London: In the capital, you might encounter more upscale versions of fish and chips, sometimes featuring sustainably sourced fish and artisanal accompaniments.

Sustainability

Many modern fish and chip shops are committed to sustainability, sourcing their fish from responsible fisheries to ensure the future of this beloved dish. Look for shops that proudly display their sustainable sourcing certifications.

A visit to a traditional British fish and chip shop is more than just a meal, it’s an immersive experience into British culture and culinary history. From the welcoming ambiance and friendly service to the delicious food and generous portions, it’s a must-try for any tourist. And some of them have restaurants attached for eating in.

So, grab your salt and vinegar, tuck in, and savour this iconic British treat. Bon appétit, or as the Brits say, enjoy your meal!

Exploring the Delicious Diversity of British Street Foods

After hearing about the delights of street foods from all four corners of the globe, let's turn our attention to...British Street Foods? Yes, because British street foods are a real thing that we should be celebrating and trying for ourselves.

British cuisine is often associated with hearty roasts, comforting pies, and delicate afternoon teas. However, a lesser-known aspect of British gastronomy that is gaining recognition worldwide is its vibrant street food culture. 

From bustling markets to quirky food vans, British streets offer a smorgasbord of flavors and culinary delights that cater to every palate. In this blog post, we delve into the eclectic world of British street foods, exploring the diverse range of dishes that grace the pavements of cities and towns across the UK.

The Allure of Borough Market:

One cannot talk about British street foods without mentioning Borough Market in London. This iconic market is a culinary haven, bustling with stalls offering an array of artisanal foods from across the globe. Here, you can indulge in everything from freshly shucked oysters to gooey grilled cheese sandwiches, aromatic curries to succulent gourmet burgers. The market's vibrant atmosphere and diverse offerings make it a must-visit destination for food lovers.

Classic Fish and Chips:

No exploration of British street foods would be complete without a mention of the classic fish and chips. A quintessential British dish, fish and chips consist of deep-fried fish in crispy batter served with chunky chips and a side of mushy peas, depending which part of the country you are in. And in some remote areas there are still fish and chip vans which bring the fish and chip shop to people in isolated communities. 

Whether enjoyed wrapped in paper on a seaside promenade or from a bustling street vendor in the heart of the town or city, this hearty meal is a true British comfort food staple.

Gourmet Burgers and Hot Dogs:

In recent years, gourmet burgers and hot dogs have become ubiquitous in British street food scenes. From juicy beef patties topped with artisanal cheese and homemade relish to vegan-friendly alternatives made from plant-based ingredients, there's something to satisfy every burger craving. Similarly, hot dog vendors offer a variety of inventive toppings and condiments, elevating this humble street food to gourmet status.

International Flavours:

One of the joys of British street food is its celebration of culinary diversity. From fragrant Indian curries to spicy Jamaican jerk chicken, fragrant Thai noodles to authentic Italian pizzas, the streets of Britain offer a passport to flavours from around the world. Food vans and market and street stalls specialising in international cuisine bring a taste of global gastronomy to local communities, reflecting the multicultural tapestry of modern British society. And don't forget to try a tasty kebab!

Sweet Treats and Desserts:

No street food experience would be complete without indulging in some sweet treats and desserts. Whether you're craving traditional Scottish shortbread, fluffy Belgian waffles topped with decadent chocolate sauce, or delicate French macarons, or traditional Indian/Asian sweet treets, British streets are lined with vendors offering an array of sugary delights to satisfy your sweet tooth.

Conclusion:

British street food is a culinary adventure waiting to be explored. From bustling markets to quirky food trucks, the streets of Britain offer a diverse array of flavors and dishes that cater to every taste and preference. 

Whether you're a local looking to indulge in some comfort food classics or a visitor eager to sample international flavors, the vibrant street food scene is sure to tantalize your taste buds and leave you craving more. 

So, next time you find yourself wandering the streets of a British city or town, be sure to keep an eye out for the tantalising aromas and bustling stalls that signify the presence of delicious street food waiting to be savored.

(Image courtesy of GinniDeville from Pixabay)

Love fish and chips? So where are the best options for you?

If you’re a lover of fish and chips then you’re in for a treat, because a new study has unveiled which UK cities have the most mouth-watering fish and chip menu items, with Birmingham boasting the widest range of options.

It’s not a secret that fish and chips reign as one of the UK's best known delicacies, but new research by the team at Betway has revealed which cities come out on top for their fish and chips offerings.

Taking a seedlist of some of the most populated cities, as well as some of the most popular staycation destination spots in the UK, the team set out to learn which cities reign supreme as the best spots to enjoy a classic fish and chips to help hungry Brits plan their next trip around their favourite cuisine.

Whether you’re someone who always goes for a classic cod and chips when ordering your chippy tea, or maybe you're keen to push the boat out and order something different every time you visit, having an extensive menu to choose from is never something to complain about.

As part of the report, the team looked at the highest-rated chippy in each city and compared how many menu items they have on offer.

Birmingham claims the top spot for having the most menu items at their highest-rated chippy (Gabriel's), which boasts a total of 113 menu options to choose from. 

Coming in at a close second is Nottingham whose highest-rated chippy (Fish Xpress) has an impressive 110 menu items, followed by Exeter in third place with 102 mouth-watering menu items available at their highest-rated chippy (Smart Fish Bar).

Making up the top five is Leicester in fourth place with their highest-rated chippy, Billy's Fish Bar, boasting 87 menu items, and Bristol claiming fifth position with 83 options from Mario's Fish Bar.

See how the top 10 cities ranked overall in the report: 

City

Number of menu options

1

Birmingham

113

2

Nottingham

110

3

Exeter

102

4

Leicester

87

5

Bristol

83

6

Leeds

75

7

Newquay

73

8

Edinburgh

72

9

Bath

66

10

York

65

To learn more please visit https://blog.betway.com/casino/uk-chippy-capitals.

National Fish and Chip Day on 2nd June

The year's largest food awareness day of the year, National Fish and Chip Day, is back for its eighth  year!

On Friday 2nd June 2023 the nation will come together to celebrate this iconic, and still the nation’s Number 1 dish....fish and chips!

In 2023 we want to thank everyone involved in bringing fish and chips to the centre of every community; from the fishers who go in all weathers to catch the delicious fish, and the farmers who grow and harvest the perfect potatoes, to the fish and chip shops and restaurants who take those fresh ingredients and create our family favourite.

National Fish & Chip Day is about giving fish and chips the recognition it deserves as it continues to be one of the most affordable family favourites. Even in the face of their own crippling price rises, the fish and chip industry has adapted to create menus that suit the stretched budgets of customers who are facing this cost of living crises. 

Fish and chip shops are going one step further and are now providing more varied menus to give a wider selection of healthy options as well as the family favourites.

This year members of the public have a chance to win some amazing prizes as many shops across the country will be running an instore competition. Customers can scan a QR code for a chance to win amazing tech prizes worth £1,000 while they wait for their delicious chippy tea to be cooked at their local shop or van.

This is the biggest food awareness day of the year and we would be delighted to help you generate some fabulous features. Get in touch and we can hook (excuse the pun!) you up with fish and chip shops, industry executives, and chefs to create some great content.

The national event is once again being championed and run by the trade organisation, The National Edible Oil Distributors’ Association, who founded National Fish and Chip Day in 2015. As well as continued support from its members, NEODA has been joined by two leading lights in the Fish & Chip industry. 

The Q Partnership, made up of 3 family wholesalers, comprising of Friars Pride, Henry Colbeck and V A Whitley who are major national suppliers, and Middleton Foods, a leading producer and supplier of loved and trusted batter mixes, sauces and breadings. Both sponsors are proud to support and supply Fish & Chip takeaways, restaurants, ‘food to go’ and mobile caterers nationwide.

Gary Lewis, President of NEODA, who represent all the major refiners, key packers and distributors of edible oils as well as suppliers of non-oil products (such as batter mix, sausages, range manufacturers and potato preservatives) in the UK, said, “We are always impressed with the way some shops embrace the day - we love it when they just ‘get it’ and know that the purpose of the day is to celebrate the nation’s favourite dish and, just in case anyone has forgotten about Fish & Chips, re-ignite their love of it on National Fish & Chip Day. 

This PR generates some excellent interest and interaction and consumers often find themselves thinking about Fish & Chips after the day and then revisiting the shops or restaurants for more”.

Ryan Baker, Sales Manager for The Middleton Group said they are extremely proud to be joint headline sponsor for this years’ National Fish & Chip Day. “We have always seen the day as a fabulous way to showcase the amazing product the Fish & Chip industry has and the special people that work so hard to produce it. Now, more than ever, we want to do all we can to help everyone get as much out of the day as possible and to attract new customers to the Nation’s best takeaway.”

Georgina Colbeck (on behalf of The Q Partnership) said “Our 3 family businesses have jointly been supplying Fish & Chip shops across the UK for a combined total of almost 300 years and supporting the industry is in our blood and it’s our passion – to us it’s personal. We know how challenging the past few years have been for everyone so we are putting extra support in to be joint headline sponsors for National Fish & Chip Day. We also want to champion Team Fish & Chips throughout the year to drive footfall and raise awareness of the fantastic food that our industry is producing, especially amongst the younger generation. We’re family businesses supporting family businesses feeding the nations’ families.”

Also involved is Seafood from Norway, from The Norwegian Seafood Council, who work with Norwegian fisheries and aquaculture industries to develop markets for Norwegian seafood. As well as Blakemans, a leading manufacturer of sausage and meat products, returning as sponsors in 2023 and who, along with all the sponsors, would love to see shops who haven’t already embraced the day getting involved. Pukka Pies are also behind NEODA supporting the day.

https://rb.gy/ym9da