Showing posts with label chips. Show all posts
Showing posts with label chips. Show all posts

Tuesday 19 March 2024

A Chip Off the Old Block? A Culinary Face-Off: British Chips vs. American French Fries

When it comes to beloved comfort foods, few can match the universal appeal of crispy, golden potatoes. Whether you call them chips or fries, these starchy delights hold a special place in the hearts (and stomachs) of people worldwide. 

However, delve a little deeper into the culinary landscape, and you'll discover that British chips and American French fries, while seemingly similar, boast distinct characteristics that set them apart.

 Let's embark on a flavourful journey to explore the nuances that differentiate these two beloved potato creations.

The Brit's Classic: Chips

In the United Kingdom, the term "chips" conjures up images of thick-cut, chunky potatoes, fried to perfection until they achieve a crispy exterior while retaining a soft, fluffy interior. British chips are traditionally made from floury potatoes like Maris Piper or King Edward, which offer a substantial texture and absorb just the right amount of oil during frying.

One of the distinguishing features of British chips is their larger size. Unlike their American counterparts, which often come in slender strips, British chips are substantial, offering a satisfying bite with each mouthful. They're typically served hot and generously seasoned with salt, ready to be enjoyed on their own or paired with classic accompaniments like malt vinegar or mushy peas.

Across the Pond: American French Fries

On the other side of the Atlantic, French fries reign supreme. Despite the name, these crispy delights are quintessentially American, having been popularised and perfected in the United States. American French fries are characterised by their slender, uniform shape, achieved by cutting the potatoes into thin strips before frying.

The choice of potato variety for French fries in America often leans towards the russet or Idaho potato, known for their high starch content and ability to develop a crispy exterior when fried. Unlike British chips, which are typically thicker and retain more of the potato's natural flavour, American French fries tend to be crispier and may have a lighter, fluffier interior.

The Crisp Factor: Texture Matters

Texture plays a pivotal role in distinguishing between British chips and American French fries. While both are fried to achieve a satisfying crunch, British chips tend to have a thicker, more substantial texture, offering a contrast between the crispy exterior and the soft, pillowy interior. In contrast, American French fries often prioritise a uniform, crispy texture throughout, with a thinner profile that maximises surface area for optimum crunchiness.

The Flavour Profile: Seasoning and Accompaniments

Another key point of divergence lies in the flavor profile and accompanying condiments. British chips are renowned for their simplicity, often seasoned with a generous sprinkling of salt or accompanied by traditional condiments like malt vinegar, ketchup, or mayonnaise. 

In contrast, American French fries embrace a wider array of flavors, ranging from classic salt and pepper to gourmet variations like truffle oil or chili seasoning. Additionally, American French fries are commonly paired with dips such as ketchup, mustard, or creamy sauces like ranch or aioli.

Conclusion: A Tale of Two Potato Classics

In the timeless debate of British chips versus American French fries, both sides have their loyal proponents. Whether you prefer the hearty satisfaction of British chips or the crispy allure of American French fries ultimately boils down to personal taste. 

While the differences between these two potato classics are evident, one thing remains constant, their ability to bring joy and comfort to food lovers around the world, one delicious bite at a time. So, the next time you find yourself craving a savory potato treat, consider embarking on a culinary adventure to explore the nuanced delights of British chips and American French fries. After all, there's no wrong choice when it comes to indulging in the simple pleasures of fried potatoes.

Saturday 20 May 2023

National Fish and Chip Day on 2nd June

The year's largest food awareness day of the year, National Fish and Chip Day, is back for its eighth  year!

On Friday 2nd June 2023 the nation will come together to celebrate this iconic, and still the nation’s Number 1 dish....fish and chips!

In 2023 we want to thank everyone involved in bringing fish and chips to the centre of every community; from the fishers who go in all weathers to catch the delicious fish, and the farmers who grow and harvest the perfect potatoes, to the fish and chip shops and restaurants who take those fresh ingredients and create our family favourite.

National Fish & Chip Day is about giving fish and chips the recognition it deserves as it continues to be one of the most affordable family favourites. Even in the face of their own crippling price rises, the fish and chip industry has adapted to create menus that suit the stretched budgets of customers who are facing this cost of living crises. 

Fish and chip shops are going one step further and are now providing more varied menus to give a wider selection of healthy options as well as the family favourites.

This year members of the public have a chance to win some amazing prizes as many shops across the country will be running an instore competition. Customers can scan a QR code for a chance to win amazing tech prizes worth £1,000 while they wait for their delicious chippy tea to be cooked at their local shop or van.

This is the biggest food awareness day of the year and we would be delighted to help you generate some fabulous features. Get in touch and we can hook (excuse the pun!) you up with fish and chip shops, industry executives, and chefs to create some great content.

The national event is once again being championed and run by the trade organisation, The National Edible Oil Distributors’ Association, who founded National Fish and Chip Day in 2015. As well as continued support from its members, NEODA has been joined by two leading lights in the Fish & Chip industry. 

The Q Partnership, made up of 3 family wholesalers, comprising of Friars Pride, Henry Colbeck and V A Whitley who are major national suppliers, and Middleton Foods, a leading producer and supplier of loved and trusted batter mixes, sauces and breadings. Both sponsors are proud to support and supply Fish & Chip takeaways, restaurants, ‘food to go’ and mobile caterers nationwide.

Gary Lewis, President of NEODA, who represent all the major refiners, key packers and distributors of edible oils as well as suppliers of non-oil products (such as batter mix, sausages, range manufacturers and potato preservatives) in the UK, said, “We are always impressed with the way some shops embrace the day - we love it when they just ‘get it’ and know that the purpose of the day is to celebrate the nation’s favourite dish and, just in case anyone has forgotten about Fish & Chips, re-ignite their love of it on National Fish & Chip Day. 

This PR generates some excellent interest and interaction and consumers often find themselves thinking about Fish & Chips after the day and then revisiting the shops or restaurants for more”.

Ryan Baker, Sales Manager for The Middleton Group said they are extremely proud to be joint headline sponsor for this years’ National Fish & Chip Day. “We have always seen the day as a fabulous way to showcase the amazing product the Fish & Chip industry has and the special people that work so hard to produce it. Now, more than ever, we want to do all we can to help everyone get as much out of the day as possible and to attract new customers to the Nation’s best takeaway.”

Georgina Colbeck (on behalf of The Q Partnership) said “Our 3 family businesses have jointly been supplying Fish & Chip shops across the UK for a combined total of almost 300 years and supporting the industry is in our blood and it’s our passion – to us it’s personal. We know how challenging the past few years have been for everyone so we are putting extra support in to be joint headline sponsors for National Fish & Chip Day. We also want to champion Team Fish & Chips throughout the year to drive footfall and raise awareness of the fantastic food that our industry is producing, especially amongst the younger generation. We’re family businesses supporting family businesses feeding the nations’ families.”

Also involved is Seafood from Norway, from The Norwegian Seafood Council, who work with Norwegian fisheries and aquaculture industries to develop markets for Norwegian seafood. As well as Blakemans, a leading manufacturer of sausage and meat products, returning as sponsors in 2023 and who, along with all the sponsors, would love to see shops who haven’t already embraced the day getting involved. Pukka Pies are also behind NEODA supporting the day.

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