VOW Nutrition collaborates with Team GB as Official Nutrition Product and Licensee for Paris 2024

VOW Nutrition is immensely proud to collaborate with Team GB in anticipation of the Paris 2024 Olympic Games. And they are pleased to announce that all their products are made in Great Britain.

A spokesman said: "VOW Nutrition is thrilled to be fuelling Team GB as an Official Nutrition Licensee ahead of the highly anticipated Paris 2024 Olympic Games, with Olympic medallists Matt Richards and Daryll Neita signed up as athlete ambassadors.

"Swimming star Richards, who was part of Team GB’s gold-medal winning men's 4x200m freestyle relay at Tokyo 2020, and double Olympic bronze-winning sprinter Neita will each be supported by VOW with quality nutrition to fuel their respective journeys towards the Games.

"Team GB and VOW Nutrition are joining forces to introduce a brand-new collection of official product accessories, including co-branded shakers and water bottles, with some exciting new packaging concepts working with VOW’s Informed Sport approved nutrition products."

Launched in Britain in 2019, VOW Nutrition has a track record of working alongside esteemed athletes and leading sporting governing bodies, establishing a reputation as a trusted provider of top-quality, batch tested and Informed Sport Accredited supplements, including creatine, protein, amino acids, and pre-workout items.

Expressing his enthusiasm, Simon Stevens, who is the CEO of VOW Nutrition, said: "We're obviously immensely proud to collaborate with Team GB in anticipation of the Paris 2024 Olympic Games. All our products are made in Great Britain, currently available in over 1,400 Boots branches and 758 Holland & Barrett stores. Also, our packaging is produced domestically and is 100% recyclable. We're obviously excited to work with Team GB and we look forward to a successful Paris 2024 Olympic Games.”

Olympian Matt Richards added: "The Paris 2024 Olympic Games is as close as it gets to a home Games, so we anticipate an electric atmosphere. While winning gold in the 4x200m freestyle event in Tokyo was an incredible experience, 

"I'm determined to surpass my previous performance and strive for even more medals in Paris for the team. I am constantly seeking marginal gains, so partnering with VOW Nutrition is an exciting opportunity to explore what we can accomplish together."

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Introducing Sparklean: Innovative Pea Protein Sparkling Drink Now Available in 1,400 UK Boots branches

Sparklean offers a delightful taste and smoothness that rivals traditional soft drinks, providing an enjoyable experience without any compromise.

Vow Sports Ltd, which is a pioneering force in the health beverage industry, is pleased to announce the eagerly awaited launch of Sparklean, the world's first pea protein sparkling drink, in 1,400 UK Boots stores. 

This significant milestone represents a major stride in bringing this ground-breaking product to health-conscious consumers nationwide.

Sparklean distinguishes itself as a game-changer in the market by offering a refreshing, delightful beverage that combines the goodness of pea protein with an nifty effervescent twist. What truly sets Sparklean apart is its ability to utilise this innovative pea protein to create a completely clear drink, ensuring an aesthetically pleasing experience for consumers.

Unlike many plant-based protein drinks that often compromise on taste and texture, Sparklean presents an extraordinary. modern breakthrough. Consumers who have previously settled for subpar taste and grainy textures with plant-based proteins can now enjoy a gratifying and pleasurable experience. Sparklean delivers an delicious taste and smoothness that rival traditional soft drinks, providing an enjoyable experience without anyone having to compromise.

"We are really thrilled to introduce Sparklean to the UK market in partnership with Boots," said Simon Stevens, CEO at Vow Sports Ltd. 

He added: "This exclusive launch in 1,400 Boots stores showcases their commitment to offering innovative, sought-after products to their valued customers."

"This marks the culmination of two years of hard work to develop a sparkling protein drink that matches the taste of consumers' favourite canned soft drinks," pointed out Ray Brilus, who is Head of NPD at Vow Sports. "Sparklean represents a new era in plant-based protein drinks, offering a delightful taste, refreshing fizz, and a visually captivating, totally clear appearance."

The unique blend of this new type of pea protein in Sparklean will appeal to a wide range of consumers, including those following keto and low-carb diets, individuals focused on weight loss, fitness enthusiasts aiming to build muscle, and those embracing plant-based and vegan lifestyles. 

Sparklean meets the needs of active lifestyles, providing on-the-go hydration in a convenient can whilst being free from artificial additives and preservatives.

Each can of Sparklean contains an impressive 15g of protein and only 1g of carbs, making it an excellent source of protein with minimal impact on carb intake for individuals who are seeking to support their active lifestyles and nutritional goals.

Sparklean will be available in 1,400 Boots stores starting from July 3rd, 2023. Consumers can experience the distinct blend of taste, health benefits, and convenience first-hand, and discover why Sparklean is a true breakthrough in the health beverage market.

Priced at £2.50 per can, Sparklean offers exceptional value compared to other protein drinks in the market. With each purchase, consumers can enjoy the delicious flavours of Strawberry & Lime and Tropical, with more exciting flavours scheduled to be released later this year.

For more information about Sparklean and Vow Sports Ltd, please visit www.vownutrition.com. For media inquiries, please contact Ray Brilus at ray@vowsports.co.uk or 07823 555 691.

About Vow Sports Ltd: Vow Sports Ltd is a leading innovator in sports fitness supplements and foods, delivering groundbreaking products that blend taste, health benefits, and convenience. Trusted by professionals, Vow Sports offers elite-level quality at affordable prices, empowering individuals to lead healthier, more fulfilling lives.