This is an exciting, vibrant new addition to its expanding premium soft drinks range. Crafted to meet the growing demand for sophisticated premium soft drinks, it delivers a refined, lower-calorie option without compromising on taste.
As the demand for moderation in alcohol consumption and the desire for premium soft drinks continues to accelerate, Fever-Tree's latest innovation is designed to sit at the heart of this movement, offering a high-quality, complex flavour profile that can be enjoyed on its own, without sacrificing the ability to pair it with their favourite spirit.
The secret to the new liquid lies in Fever-Tree's commitment to provenance and quality ingredients:
The Citrus
Blood oranges are sourced from the sun-drenched groves of Sicily where the unique microclimate around Mount Etna, marked by warm days and cold winter nights, creates their unique crimson hue and rich, complex flavour.
The Spice
The liquid is built on a foundation of three exceptional gingers sourced from the Ivory Coast, Nigeria, and Cochin (India), offering three distinct flavour notes and a layered heat that lingers without overpowering the delicate citrus flavour.
Using fruit sugars instead of cane sugar, the Blood Orange Ginger Beer is a lower-calorie option that ensures a crisp, clean finish, striking the perfect balance without being cloyingly sweet making it the ideal refreshment for the summer season.
While designed to stand alone as a premium soft drink, its depth of flavour also makes it an ideal partner for mixed serves, bringing a citrus-led twist to classics such as the mule.
"We wanted to create a liquid that tastes complete, the moment you pour it over ice," Rose Cottingham (Director of Global Innovation told That's Food and Drink.
"Whether you're choosing to drink less or simply looking for a more interesting adult soft drink, the Blood Orange Ginger Beer delivers that signature Fever-Tree 'kick' with a bright, Mediterranean twist."
Product Details & Availability
Stockists: Available at Ocado, Sainsbury's, and Waitrose (from April), and Tesco (from May).
RRP: £2.30 500ml glass bottle.
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