More on World Gin Day: James Gin Launches “Gin of the People” Campaign for World Gin Day

As James explains in a special introductory video, shared above in this blog post, he has set his mind against the professional advice to (in his words) hire a 'poncey advertising agency' that would cost a lot of money and therefore increase the sale price of his range of gins.

So James came up with a new, innovative way to promote his brand. He wants you, the gin lovers of the UK and the rest of the world, to make adverts for his gin. Therefore helping to formulate a “Gin of the People” social campaign.

This is a pretty genius idea, in our opinion. Details of how to get involved can be found within his video presentation, which is featured in this blog post.

To learn more about James' gins visit his site https://www.jamesgin.com

James May is a broadcaster, journalist, a trained musician, a former chorister, latterly a publican and now a gin maker. He previously worked for a time in a foundry, which is a tangential link with your author who also before becoming a journalist worked in a foundry many years ago,