The Indian Masala inspired pot combines the crunch of cauliflower, cream of coconut for a touch of indulgence, and a coriander kick with a sprinkling of lentils.
The new flavours have been created for adventurous-yet-convenient lunches at work, or to add in additional ingredients for a flavourful dinner at home, and the ultimate easy fakeaway Friday. The consumer just needs to fill the pot with boiling water and wait 3-4 minutes for their meal. (Isn't that simple cookery for all?)
A recent reformulation of the entire Kabuto Noodles range to a 100% Vegetarian, non-HFSS ingredient list aimed to recruit the more health-conscious customer to the instant noodle category. Kwoklyn Wan, TV Chef and Author, recently worked with the Kabuto Team to create a series of recipes with the pots, turning them into wholesome home-cooked style meals
Founder Crispin Busk says: “The UK are huge lovers of noodles and they want convenience with quality, and we want our new Fusion's range to appeal to adventurous foodies.
"Kabuto's mission is to offer customers the most premium, planet-friendly pots possible, bursting with all-natural ingredients. We've taken a foray into Fusions as we believe this to be the future of flavour, and we want to explore new and exciting ways to push for category growth in an already exciting sector."
Crispin went on to say: "The launch comes just as we are celebrating our recent B Corp certification. We've always aimed to be leaders in the competitive world of instant noodles, both in taste as well as environmentally, and now we've proved quality instant noodles needn't cost the earth.”
The SKUs RRP is £1.85 for 65g.Sainsbury's, Ocado and Amazon
Founded in 2010, the company now employs a team of 7 in Bristol and has sold over 23 million pots to date, and launched in the US in 2019 under the brand name Kusari.
For more information visit https://www.kabutonoodles.com.
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