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Meet Your New Best Friend, Phizz
London-based start-up, Phizz (www.phizz.co) creates everyday life armour with their trio of 3-in-1effervescent tablets that combine a hydration formula, electrolytes, and a comprehensive multivitamin (RRP £8 per tube of 20 tablets).
The young, science-led team is working with a Swiss research laboratory to develop innovative all-in-one health supplements that are formulated to support daily wellbeing, exercise, travel, and nights out.
Unlike other effervescent brands, Phizz is both a multivitamin and a rehydration remedy, helping you to thrive every day, covering you across three main pillars:
Hydration
Dehydration and vitamin deficiencies are two common, daily challenges that can negatively affect our physical and mental health. Just 1% dehydration can lead to fatigue, headaches, muscle cramps and concentration loss
Electrolyte Replenishment
Phizz contains the four key electrolytes, lost through sweat, that are needed to support nerve and immune system function, and prevent cramping and muscle fatigue
High Dose Multivitamin
Phizz offers eighteen essential vitamins and minerals for natural energy, reduction in fatigue, normal functioning of the immune system, mental performance and to repair cellular damage
We wake up every day with two basic health goals, to eat a well-rounded diet that achieves all our nutritional requirements and to drink enough water; busy modern life, travel and high-performance sport all get in the way of achieving these goals, and without optimal nutrients and hydration, you're not your best self. Phizz 3-in-1 is a small but mighty tablet (available in Orange, Apple & Blackcurrant and NEW Mixed Berry), that helps you get one step ahead of your immune, energy, focus and hydration goals.
Phizz's science-backed formula helps triple your water intake (compared with drinking water alone), delivers natural energy, and supports your immune system. Just dissolve one tablet in a glass or bottle (best served chilled!).
Phizz is perfectly balanced with 18 quality and high-dose vitamins and minerals designed to boost your natural energy (thanks to a B-12 and B-6 vitamin hit, which also help aid metabolism), 375% of your daily dose of immune-boosting vitamin C (the equivalent of three oranges) and four key electrolytes, often lost through sweat. Phizz also packs a self-care punch with zinc (more than in three cups of spinach), potassium (more than in one banana) as well as other powerful antioxidants (detailed in the chart below).
Phizz can be built into your everyday routine, or for more targeted needs, you can supplement with Phizz to combat tiredness, support an active lifestyle and marathon training, rapidly rehydrate after a big night, beat jetlag and support the body in hot climates.
Dehydration can have significant effects on physical performance; drinking Phizz prior to exercise can lead to reduced fatigue, cramps, and thirst, as well as increased energy and stamina. This is particularly relevant to endurance events where large volumes of water can be lost through sweat. The inclusion of electrolytes ensures water is retained in the body and not lost through urination. Phizz is rigorously vetted by medical departments and players and is chosen as their proffered hydration solution due to the efficacy of the formula.
Phizz has supplied over 50 pro sports teams across rugby, football and cricket including Arsenal, Liverpool, and Saracens. Notable fans include Olympic Champion Peter Reed OBE, TV personality Vicky Pattison and television presenter Andi Peters; Damian Roden, High-Performance Consultant and former Premier League Head of Performance says, “Phizz gives players a head start on the competition with the vitamins and electrolytes our players need to perform at their peak.”
Although a premium option, with quality at its core, Phizz offers value against a typical energy drink, at just 40p per serving. Your plastic usage is also cut down to one recyclable tube, compared with 20 one-time-use drinks containers.
Helping you to minimise your impact and maximise your health, Phizz has partnered with Plastic Bank, for each Phizz product purchased, 1.3x its weight in plastic waste is collected, recycled and prevented from entering our oceans; collectors are paid a premium, helping support impoverished communities. Phizz is proud to be leading the way as the only plastic- positive effervescent tablet in the category.
Using the power of science, Phizz make all-in-one health supplements that help you thrive every day; find Phizz at Sainsbury's, Tesco, and Amazon, or buy direct from www.phizz.co.
Hydration Formula:
319mg Sodium
115mg Potassium
229mg Chloride
Amount Per Tablet (%Nutrient Reference Value Per Serving)
Potassium
115mg (6%)
Chloride
229mg (29%)
Magnesium
56mg (15%)
Zinc
4mg (40%)
Manganese
1mg (50%)
Copper
500µg (50%)
Vitamin C
300mg (375%)
Niacin
16mg NE (100%)
Pantothenic Acid
20mg (333%)
Vitamin B6
2.5mg (179%)
Vitamin B1
5mg (455%)
Vitamin B2
5mg (357%)
Vitamin E
1.8mg α-TE (15%)
Folic Acid
200µg (100%)
Biotin
100µg (200%)
Vitamin A
145µg RE (18%)
Vitamin B12
10µg (400%)
Phizz Benefits
18 perfectly balanced vitamins and minerals
4 electrolytes
Premium, Quality Ingredients
Natural energy, combating fatigue
Hydrates 3x faster than water
Immune support
Boasted brain function
Boosted Muscle function
Vegan
Low Calorie (10kcals per tablet)
Natural Flavours & Colours
2022 Men's Health Sports Nutrition Award Winner
Informed Sport Tested
40p per serving
British Start-up – Support Small Business!
Phizz Range
Orange 3-in-1 Hydration, Electrolytes & Vitamins Tablets ·
Mixed Berry 3-in-1 Hydration, Electrolytes & Vitamins Tablets ·
Apple & Blackcurrant 3-in-1 Hydration, Electrolytes & Vitamins Tablets
Available in 10 (RRP £5) and 20 tablet tubes (RRP £8) as well as 60-tab boxes (RRP £20)
PHIZZ STOCKISTS
Tesco
Sainsbury's
Amazon
Harrods
Selfridges & Co
Ocado
Holland & Barrett
WHSmith
Lloyds Pharmacy
Emirates
Peloton Covent Garden
Wholesale via CLF
That's Food and Drink: Aldi is first supermarket member of the Podback re...
Aldi is first supermarket member of the Podback recycling team
As part of its membership of the scheme, the supermarket will introduce its own-label pods into the Podback scheme in an industry first, whilst also helping to promote the free recycling service to shoppers throughout the country in over 980 stores.
From early 2023, Aldi customers can visit the Podback website to order recycling bags, which can be filled and taken to one of 6,500 Collect+ drop off points, or register for kerbside collections if they live in a participating local council area.
Podback launched last year and is the first coffee pod recycling service of its kind in the UK. It was launched by Nestle and Jacobs Douwe Egberts UK and membership has since grown to include 16 brands from across the coffee sector.
Pods recycled via Podback are reprocessed within the UK. Recycled aluminium pods are used in the manufacture of beverage cans and car components, and plastic coffee pods into items such as furniture, industrial packaging and building products. The used coffee grounds also go through anaerobic digestion to produce a combination of biogas and soil improver.
Aldi is one of the market leaders in own-label coffee pods, and also sells branded products as Specialbuys. By using the Podback service, customers could help to recycle up to 268 tonnes of plastic and 20 tonnes of aluminum Aldi own-label coffee pods each year.
Richard Gorman, Plastics and Packaging Director at Aldi, said: “We’re pleased to be joining Podback on this journey – especially as the first supermarket member.
“It’s important to us that we help customers do the right thing once our hot drink pods have been used, and we look forward to seeing how our partnership with Podback progresses.”
Rick Hindley, Executive Director at Podback, said: “We are delighted to welcome Aldi as the first supermarket brand member of Podback. This marks a key milestone for the programme and we are looking forward to working with Aldi to promote our service to their customers. We hope other retailers will follow Aldi’s lead and offer their own-brand pod customers the opportunity to recycle through Podback.”